Tourism content marketing should focus on upselling seasonal destinations, telling vacationers what they can expect when they get there. Here's how you can be a destination authority. | Continue reading
Consider these real estate content marketing tips as you enhance the reach of your listings and make sure potential clients know the value you deliver. | Continue reading
Learn how to create content that engages and informs, leading to a digital marketing strategy that makes your brand truly stand apart. | Continue reading
SEO article writers know that content must provide value to a brand's target audience. Are you prioritizing the right elements of your content strategy? | Continue reading
Learn how to write an article that reaches your target audience and gives readers the information and insights they need. | Continue reading
We love Thanksgiving here at ProPRcopy. Each year, the long weekend gives us an opportunity to take a little break, spend time with family and friends and reflect on all we’re fortunate enough to do on a daily basis. Personally, it’s hard for me to believe just how quickly time h … | Continue reading
While SEO product descriptions should be keyword optimized, they must also be benefits-driven and drive customers to purchase. Here's how it works. | Continue reading
Need some press release ideas? Check out these quick tips as you develop your editorial calendar and share your news with the world. | Continue reading
Many fans noticed the widely recognized YouTube 'Play' logo behind home plate during the first two games of the World Series. Was the placement distracting? | Continue reading
In many ways, email marketing requires us to walk a fine line. On the one hand, you want to engage your audience and get them to take a certain action — whether it’s clicking through, making a purchase or contacting you for more information. But you also don’t want to be annoying … | Continue reading
When blogging for business, start with identifying your target audience. Here are four questions to ask yourself as you begin this process. | Continue reading
Learn about content marketing for schools. It's one way schools and districts stand out from the crowd in an era of choice and increasing competition. | Continue reading
Blogging for SEO means writing content that's valuable to your target audience rather than stuffing keywords for search engine spiders. | Continue reading
Stay on top of current blogging best practices to ensure you create content that ranks well and strikes a chord with your target audience. | Continue reading
Real estate blogging is an excellent way to provide value to buyers and sellers while enhancing your agency's online visibility. Here are some great tips. | Continue reading
Marketing your self-published book with a tight budget? Don't worry. Check out these excellent tips for easily and affordably promoting your book online. | Continue reading
Follow these quick steps to get verified on Twitter, add credibility to your status updates and attract more followers to your profile. | Continue reading
Looking to hire freelance writers for your content marketing plan? Make the process easier with these tips for finding the best writers for your needs. | Continue reading
To hire content writers, marketing and PR firms often have to jump through a lot of hoops. There is a better option, however. | Continue reading
SEO content requires a combination of skills that often go beyond the capabilities of one person. It's about combining the technical with the creative. | Continue reading
Compared to freelancers, a content creation service is a much more efficient and dependable way to manage a robust content marketing campaign. | Continue reading
See how SEO content writers think outside the box when creating blog posts and other content, looking at local news, events and employee profiles. | Continue reading
Local SEO content writers know how to boost the presence of a business, allowing it to attract more online ratings and reviews from customers. | Continue reading
Privacy advocates are rejoicing with the news that Google will cease its practice of scanning its users’ email messages to target them with ads, according to the BBC. The move, which Google announced in a recent blog post, will result in more similarities between the personal and … | Continue reading
While the Millennial generation is known for "job hopping," a new study finds they tend to stay with employers that prioritize internal communication. | Continue reading
Product description copywriters know how to optimize content and focus on benefits over features, allowing you to sell more. | Continue reading
Coming up with new topic ideas for your content marketing strategy can be difficult, especially if you’ve been at it for a considerable amount of time. If you’re looking for creative ways to continue to offer value to your readers and viewers, consider the power of the blog conte … | Continue reading
Facebook Live and YouTube Live are the two leading contenders in the battle for live streaming content supremacy, followed by Twitter and Instagram. | Continue reading
Check out some of the ways interactive content creators are reaching their target audiences through immersive brand experiences. | Continue reading
Digital PR has prompted professionals to incorporate content marketing, blogging and social media in interesting ways. | Continue reading
In an increasingly competitive digital marketing landscape, e-books allow brands to deliver more in-depth content to their target audiences. | Continue reading
Are you working on your content creation budget for 2017? Here are three key questions to ask yourself to ensure you're making the right investments. | Continue reading
Worried about the death of content marketing? Don't be. Here's why content marketing is evolving rather than dying, and why it's critical to your strategy. | Continue reading
Legal blog ghostwriters must deliver quality, lengthy content that dives deeper into topics to ensure law firms see content marketing success. | Continue reading
Some quick and easy-to-implement tips to keep your content creation strategy on the right track. | Continue reading
Halloween is a fun time of the year when brands can get truly creative in their marketing strategies. Whether it’s through traditional advertising or content marketing, late October presents a great opportunity to reposition a brand’s messaging in a fun, creative and even slightl … | Continue reading
Most people scan, rather than read, web pages. Here's how professional web copywriters take that fact and create effective content for brands. | Continue reading
A successful content creation strategy doesn't happen overnight. It requires patience and a willingness to adjust your approach as time goes on. | Continue reading
Blog ghostwriters allow you to publish consistent, high-quality content to your blog. They provide exceptional value for your content creation efforts. | Continue reading
Google has expanded its AMP project, potentially offering new opportunities for brands' content creation efforts. | Continue reading
When your business or organization is in the middle of a serious crisis situation, you may find a need to respond to news reporters. Handling these calls can be a stressful experience, especially if reporters are working on a negative story about your organization. Working with r … | Continue reading
A recently released report from the 2016 Healthcare Information and Management Systems Society (HIMSS) Media Content Marketing Survey has found that fewer than 5 percent of B2B healthcare marketers believe their efforts are highly effective. These numbers reflect a problem for ma … | Continue reading
Content creation has become a critically important online marketing strategy for small business owners. Check out these tips to help you make an impact. | Continue reading
Facebook Video continues its quest to move in on YouTube's market share when it comes to digital video content—but it still has a ways to go. | Continue reading
The best copywriters in the country develop timely, news-driven content that readers find compelling, useful and engaging. Learn more about this strategy. | Continue reading
Check out our latest white paper on the value of outsourced content creation for businesses and organizations across a wide range of industries. | Continue reading
It has been a busy start to the summer in the world of content marketing, and our copywriters have noticed an uptick in the news media covering our industry and its major players. The following is a rundown of some of the more interesting stories over the past week or so: Clevela … | Continue reading
Is your brand struggling to maintain a steady following on Twitter? You could be making one or more of these common mistakes in your social media content. | Continue reading