Is the Novel Dead? Part Two

In Part Two of this edition of The Writer Files, two writers help Kelton answer the questions: Is the novel dead? Did the internet kill books? | Continue reading


@copyblogger.com | 8 years ago

The ‘Obligatory’ Structure of Effective Content

Sonia Simone gives her thoughts on "obligatory scenes" for content marketing: which are the "must-include" elements that satisfy audience expectations? | Continue reading


@copyblogger.com | 8 years ago

The Secret Tactic All Successful Online Marketers Use

There is a tactic that professional online marketers use that has proven over the years to work better than any other. What is it? Read on to learn more. | Continue reading


@copyblogger.com | 8 years ago

The Inner Makings of a Membership Site Launch, with Stu McLaren

Stu McLaren, an expert on the membership-based business model, joins us to answer questions about launching, marketing, and managing a membership site. | Continue reading


@copyblogger.com | 8 years ago

How Jay Baer Is Navigating New Waters with His Latest Digital Product

This episode of The Digital Entrepreneur features Jay Baer, founder of one of the world's most popular online marketing resources. | Continue reading


@copyblogger.com | 8 years ago

3 Important Lessons about Sponsorships that Will Make You More Money

One way to increase podcast revenue is sponsorship. This episode of The Showrunner shares three lessons Jerod recently learned when signing a new sponsor. | Continue reading


@copyblogger.com | 8 years ago

How to Sustain a Profitable Creative Agency

This episode of StudioPress FM features Bourn Creative, a creative studio that delivers purpose-driven design and engaging experiences for businesses. | Continue reading


@copyblogger.com | 8 years ago

The Efficient Approach to Marketing Your Business with Content

Content marketing works when you create useful, interesting, and engaging information consistently over time. Pamela Wilson shows you how to get started. | Continue reading


@copyblogger.com | 8 years ago

Here’s How to Find the Right Mix and Fine-Tune Your Offer

Lauren Pawell's story is this month’s Hero’s Journey feature, where we bring you reports from the front lines of the content marketing world. | Continue reading


@copyblogger.com | 8 years ago

Marketing Your Book All the Way to the Bestseller Lists, with Jay Baer

In this interview on Youpreneur, Chris talks with Jay Baer about his well-planned book marketing campaign and how to become a NYT bestselling author. | Continue reading


@copyblogger.com | 8 years ago

Give Your Book the Best Chance with a Well-Executed Launch

Pamela and Jeff discuss best practices for a successful book launch -- and Jeff shares insight and experiences gleaned from his past launches. | Continue reading


@copyblogger.com | 8 years ago

SEO that Grows Your Business with John Jantsch

John Jantsch shares tips on the modern practice of SEO and how to execute an SEO strategy that grows your business, not just your search traffic. | Continue reading


@copyblogger.com | 8 years ago

Ask Yourself These 3 Simple Questions to Craft Better Headlines

To review the next headline you write from the perspective of an editor who is focused on audience engagement, ask yourself these three simple questions. | Continue reading


@copyblogger.com | 8 years ago

Is the Novel Dead? Part One

In this edition of The Writer Files, two writers join Kelton to opine the death of one of the most influential forms in the history of the written word. | Continue reading


@copyblogger.com | 8 years ago

7 Powerful Content Strategies Borrowed from Advertising Masters

In this episode of Copyblogger FM, Sonia drills into specific techniques and approaches that we can swipe from our direct response brothers and sisters. | Continue reading


@copyblogger.com | 8 years ago

2 Essential Elements of Irresistible Content

Creating compelling content can be challenging, especially keeping it original and interesting. Consider these elements to keep 'em coming back for more. | Continue reading


@copyblogger.com | 8 years ago

How to Ruthlessly Cut Worthless Words from Your Sales Copy

Beth Hayden discusses the potential danger of conversational language in your sales copy. Find out why you should cut slang and nonsense words. | Continue reading


@copyblogger.com | 8 years ago

The Upside of Setting Outrageous Goals

Brandon Lewin wants to help five billion people grow their business. He's doing so by sharing content and providing services to purpose-driven companies. | Continue reading


@copyblogger.com | 8 years ago

How to Use Your Limitations to Create a Unique Selling Proposition

We often think of limitations as weaknesses. In reality, they are strengths that will help differentiate your products/services in the market. | Continue reading


@copyblogger.com | 8 years ago

How to Identify Potential Guests for Your Show

Prompted by a listener suggestion, Jon and Jerod devote the triumphant return of The Showrunner to the subject of sourcing guests for your podcast. | Continue reading


@copyblogger.com | 8 years ago

How to Scale a Freelance Business

This episode of StudioPress FM features Bill Erickson, a WordPress developer and entrepreneur, who's been working with WordPress since 2006. | Continue reading


@copyblogger.com | 8 years ago

Does Your Homepage Suck?

In this episode of Members Only, Sean Jackson and Jessica Frick provide practical examples of how to improve the most important page on your website. | Continue reading


@copyblogger.com | 8 years ago

5 Ways Strategic Bullet Points Make You a Stronger Content Marketer

Strategic bullet points highlight easily digestible bits of important information, which keeps your reader's attention focused and breaks up dense text. | Continue reading


@copyblogger.com | 8 years ago

Building Your Virtual Team with Jess Ostroff

On Unemployable, Brian Clark talks with Jess Ostroff, a pioneer in the virtual assistant industry who has valuable tips about team building to share. | Continue reading


@copyblogger.com | 8 years ago

The ‘Heart & Soul’ of Membership Sites, with Mike Morrison

In this Youpreneur episode, Chris talks to Mike of the Membership Guys. They discuss what it takes to come up with and maintain a membership site. | Continue reading


@copyblogger.com | 8 years ago

Jerod Morris on This Old New Business with Jeff Korhan

Jerod Morris chats with Jeff Korhan on the importance of audience engagement and what an "audience of one" means for content marketers. | Continue reading


@copyblogger.com | 8 years ago

You Are Not Allowed

This episode of Members Only goes in-depth on the ideas and strategies that make a significant impact in your online marketing efforts through exclusivity. | Continue reading


@copyblogger.com | 8 years ago

This Is How You Become a Writer

This is the first step to take to become a writer. You’ll also strengthen skills that pair well with content marketing. | Continue reading


@copyblogger.com | 8 years ago

The Best of The Writer Files: Volume One

On The Writer Files, Kelton Reid digs into the archives and shares his favorite lessons from writers about how they keep the ink flowing, | Continue reading


@copyblogger.com | 8 years ago

Marinate in the Problem Space, with Chris Lema

On this episode of Hack the Entrepreneur, Jon Nastor interviews Chris Lema, who's been the founder, CTO, and advisor to numerous companies. | Continue reading


@copyblogger.com | 8 years ago

Feed the Content Monster with the Help of a Closed-Circle Content Loop

To keep up with search engines and preserve your content marketing time, you have to create a closed-circle content loop. John Jantsch shows you how. | Continue reading


@copyblogger.com | 8 years ago

How to Handle Demographic and Psychographic Segmentation (without Looking Like an Idiot)

A common newbie marketing mistake is trying to talk to everyone. Sonia talks about a few pitfalls and best practices in speaking to a specific audience. | Continue reading


@copyblogger.com | 8 years ago

Sean McCabe’s Tried-and-True Techniques for Getting More Meaningful Work Done

This week's Digital Entrepreneur guest, Sean McCabe, is not just motivated to achieve his own goals, he's motivated to help others achieve theirs as well. | Continue reading


@copyblogger.com | 8 years ago

Are You Fascinating Enough to Be a Content Marketer?

Is having an indelible personal brand a requirement for content marketing success? If you don’t have that, should you throw in the towel before you start? | Continue reading


@copyblogger.com | 8 years ago

Why Open-Source-Based Communities Are So Powerful

This week's episode of StudioPress FM features Carrie Dils. Carrie is a WordPress developer, consultant, speaker, and teacher. | Continue reading


@copyblogger.com | 8 years ago

The Most Powerful Way to Persuade

When it comes to persuasion, online or off, there still isn't any strategy that works better than telling a good story. | Continue reading


@copyblogger.com | 8 years ago

How to Create Courses to Monetize Your Brand, with David Siteman Garland

In this episode of Youpreneur FM, Chris Ducker sits down with mediapreneur David Siteman Garland to talk about online course creation. | Continue reading


@copyblogger.com | 8 years ago

How to Get Powerful Reviews that Sell More Books

Reviews can make or break your book sales. This episode of Zero to Book reveals how to get reviews lined up before you launch your book. | Continue reading


@copyblogger.com | 8 years ago

The Stoic Entrepreneur with Ryan Holiday

The timeless lessons in Ryan Holiday's last two books are some of the most valuable any unemployable type must learn. | Continue reading


@copyblogger.com | 8 years ago

Connection Steps that Lead to Customers

Thoughtful, well-executed content paves the way for what we want our audience to do -- whether that's buying something, opting in, or some other activity. | Continue reading


@copyblogger.com | 8 years ago

Be Humble Enough to Ask

Today's guest on Hack the Entrepreneur is Matt Thompson, the CEO and founder of Songfreedom and co-founder of UManagement. | Continue reading


@copyblogger.com | 8 years ago

Make Content Magic with Deliberate Imitation and a Simple Kitchen Timer

How can beginner writers learn how to produce content that matches the quality of the content they like to consume? Sean D'Souza shows you a simple method. | Continue reading


@copyblogger.com | 8 years ago

Ethics, Professionalism, and Good Manners for Content Marketers

There's a lot of great content out there ... and then there's the topic of this episode of Copyblogger FM. Sonia looks at the good, the bad, and the ugly. | Continue reading


@copyblogger.com | 8 years ago

Should You Trust Your Gut or Follow Your Mentors?

In this episode of Hack the Entrepreneur, Jon interviews Davis Smith. Davis is founder of PoolTables.com, Baby.com.br, and founder and CEO of Cotopaxi. | Continue reading


@copyblogger.com | 8 years ago

That Exhilarating (and Terrifying) Feeling of Learning a New Skill

Do you ever feel like you don't know what you're doing? Pamela Wilson shows you how to move forward and make progress with your content marketing anyway. | Continue reading


@copyblogger.com | 8 years ago

How to Find Your Next Big Thing

Guest Jenny Blake opens Season Three of Unemployable with Brian Clark. Jenny reveals a process to help you get rolling on your next big thing. | Continue reading


@copyblogger.com | 8 years ago

(OK, Just One More Episode) 3 Pillars to Building Influence & Establishing a Brand

On The Missing Link, Jabez interviews The LinkedIn Lady, Carol McManus. She shares three pillars to building influence and establishing a successful brand. | Continue reading


@copyblogger.com | 8 years ago

How to Build an Online Education Business

This episode of StudioPress FM features Tonya Mork of Know the Code. She is known for planting seeds and inspiring folks to consider a different approach. | Continue reading


@copyblogger.com | 8 years ago