When you're a small business, getting that top spot in a local Google search is a huge boost to your business. But how do you get yourself to show up there? | Continue reading
Multimedia content can help boost your conversion rates and change how users interact with your social media accounts. Competing for people’s attention is difficult, and because the human brain processes visual information much more quickly than it processes text information, mul … | Continue reading
This post comprises 10 digital marketing cheat sheets and infographics, which will help any aspiring marketer to get into the digital marketing field and capture relevant audiences. | Continue reading
Are your holiday social media posts starting to feel as stale as a re-gifted fruitcake? Does your brand keep sharing the same things year after year? If so, it’s time to shake things up. Companies flood consumers’ social feeds with themed posts this time of year; to break through … | Continue reading
Your brand is not something that you will keep on changing. Hence, choose colors that is able to convey your brand message across your target audience in an easy manner. | Continue reading
Internet marketing agency WebpageFX created an infographic that contains helpful insights into each generation’s social media preferences. If you’re looking to span the decades and effectively market to each generation of social media users, check it out! | Continue reading
Studies have found that acts of bullying often stops within 10 seconds if others intervene, especially peers. With a little guided effort, our kids can work to overcome this harmful trend that is facing their generation. | Continue reading
The key to establishing relationships with influencers is being authentic and consistent. Read more about the best ways to create these meaningful relationships. | Continue reading
What does the rise of Snapchat mean for brands? How big is the audience for the social messaging app? Is it only for Millennials? How are companies using it to reach consumers? And, most importantly, should it be part of your marketing strategy? To find out, check out MDG Adverti … | Continue reading
When you can get inside the heads of your site visitors, you can more effectively provide the content they’re looking for. That’s an effective way to market your business and drive sales. | Continue reading
Your brand is what you stand for and what people should expect when they find you on the internet. After reading this article, you will fully understand what a personal brand is and what it will take to create a successful one. | Continue reading
If want to find out how potential customers see your Google AdWords ads and learn its respective positioning on the Google search results page, you will now find out that the AdWords Ad Preview and Diagnosis Tool is the best way to accomplish this. | Continue reading
In today’s article, we’ll be tackling the 10 must-haves for brands trying to grow on YouTube. These are all mandatory parts of ensuring healthy growth of your brand on the world’s largest video consumption platform, so don’t skim through! | Continue reading
One of the best ways to reach new audiences is to repurpose old content. By giving old blog posts a facelift, you can recycle items from your archive while simultaneously generating a new audience. | Continue reading
Is your blog reaching everyone who can benefit from your words? Does your content solve the problems your readers currently have? If you can’t truthfully give positive answers to each of these questions, then it’s time to refine your audience. As you think about your target reade … | Continue reading
The first step in blogging is to figure out what you are going to blog about. This is a topic that we have covered many times before on this blog but today we are going to try and break it down into action steps that you can follow quickly and easily. | Continue reading
If you want to start using paid advertising, you should first choose the platforms you’ll be working with. In this article we will write about the most popular online advertising platforms, so you can choose the one which would be the best for your business. | Continue reading
With startups launching every day, the web design business is in high demand. However, if you want to make your own startup succeed when 75 percent fail, you need to make your web design business shine. Below are four crucial elements of a successful web design business. | Continue reading
A saying that picture is worth a thousand words has never been more relevant than it is today. Online tools have overshadowed traditional marketing strategies and no marketer must fail to utilize them, since they are the place where the visual content fully shines. | Continue reading
If you’re planning to take your business to the next level, then introducing it into the world wide web is the most sensible step you need to take. To do that here is an infographic from WP Shrug that covers all the basic steps on how you can build your own WordPress site today. | Continue reading
115 facts that explains how social media becoming an integral part of people's life and business. | Continue reading
With the leap in technology - specifically mobile - over the last few years, we’re now able to access a wide range of applications and services that can be a huge help to eCommerce business owners. But how do we know which ones will actually help and be of use to you? | Continue reading
In today’s visual world, marketing has to adapt thus the occurrence of visual content marketing. Get to know its basics and try it out. | Continue reading
Getting started with IFTTT is easy, and in this blog we’ll answer those important questions surrounding IFTTT and give you the recipes you need to get something cooking in your own camp. | Continue reading
Here's a list of SEO audit tools that provides insightful information on the web page performance and keyword analysis for different websites. | Continue reading
Digital world is constantly changing and getting higher in terms of online advertising, as what worked yesterday might produce no results today. Therefore, it becomes very important to stay ahead of your leads and predict the next step of your buyers’ behavior. Marketing automati … | Continue reading
Today, the golden ratio appears in many of the items you see, from web design to magazine layouts to photography. Even the Apple logo uses it. To help you put the golden ratio into practice, Company Folders has rounded up these great examples of how people have used it in the pas … | Continue reading
LinkedIn is a goldmine for marketers, especially B2B companies. On LinkedIn, you can find high-level decision-makers who have the authority to pull the trigger on a new purchase. Even if you sell consumer products, you can still reach an audience of wealthy, career-minded individ … | Continue reading
With all the newer, shinier image-driven social media sites like Snapchat and Instagram, many marketers have lost sight of the value of Twitter, preferring to chase after the latest “toy”. But if you’ve been ignoring Twitter it’s time you reexamine it. | Continue reading
Whether you're creating a new logo or redesigning an old one, you'll need the perfect logo recipe and the right ingredients—from colors and fonts to shapes and styles. Fortunately, Company Folders has put together this collection of design best practices to help you create an app … | Continue reading
Between 2014 and 2015, there was a 198 percent increase in social media referral traffic to eCommerce sites. However, few consumers directly purchase through social channels -- because they haven’t quite figured it out yet. In fact, social commerce actually has a promising future … | Continue reading
How Click Fraud can affect the performance of your Google Adwords Campaigns. Click Fraud is growing each year and doesn't show signs of stopping. Its time for advertisers to take action and protection against this budget-busting activity. | Continue reading
To celebrate the milestone of its collection reaching 100 million images, Shutterstock has released an infographic that takes a look at 10 trends that will shape the future of imagery. | Continue reading
Persuasion through content is more like an exercise that helps to create a win-win situation. You need to present customers with an offer, which they cannot refuse. There are techniques to make your job easy and compelling. And, if you want to master the art of writing convincing … | Continue reading
There are roughly +187K verified Twitter users, but what exactly does this entail? Learn how to get your account verified and the benefits that come with it, in this infographic. | Continue reading
Did you know that 67% of customers are more likely to purchase on mobile friendly sites and that mobile users are 5X more likely to abandon a task if the site is not optimized for mobile. With over 3 billion internet users today, the digital world has become an extremely crowded … | Continue reading
Instagram Stories vs. Snapchat Stories, for a side-by-side comparison of what each social media app offers in terms of audience, reach, functionality, and other important features, consult the following infographic which quickly distills the salient differences between the two ap … | Continue reading
In this article we’ll talk about few online promotion strategies that should help understand how to rightly optimize and improve your web business. Let’s begin. | Continue reading
Advanced tools like Google Analytics and Adobe Analytics have made tracking easier, but you would still be surprised how many small to medium-sized businesses either fail to pay enough attention to their campaigns, or fail to monitor certain important traffic sources. Here, we ta … | Continue reading
Wondering how you take your marketing to the next level? You’ve probably heard of the term influencer marketing. But do you know how it can help you with your marketing strategy? Influencer marketing is now considered to be one of the most effective marketing methods. Take a look … | Continue reading
Here is a Social Media Marketing strategy that is visual and easy to understand. Take this social media strategy as a starting point, start customizing it with your goals and target audience to create your own killer strategy. | Continue reading
As the population on social networks grows, so will the amount of resources invested in social media marketing. Here are some of the statistics that every business owner should be aware of. | Continue reading
In this post you'll discover how you can get guest blogging opportunities and make the most out of them. | Continue reading
The rewards are more than worth it if working for yourself suits your personality and skill set, though, so if you suspect you do then it’s worth looking into. If you’re curious, run through this useful infographic, which guides you through a self-assessment process to see if thi … | Continue reading
Getting tons of shares as a “normal” person requires a three-step process: building a foundation of strong relationships, writing/producing amazing content, and promoting it effectively. Here's how you do it. | Continue reading
In this infographic you'll discover the top 10 ways that hackers use to get into your Facebook accounts and cause absolute havoc! It also shows you just how you can combat these low life crooks by making your accounts extra secure. | Continue reading
The Google Keyword Planner is a great tool for research. It’s usefulness is enhanced by the fact that it is absolutely free. You can use it to plan your next paid advertising plan, or simply to determine the best content for driving traffic to your landing pages. | Continue reading
There aren't any secret tricks to writing great titles for online content. As long as you follow expert advice, you should find that your headlines improve quickly. Take a closer look at this infographic to learn some tips and tricks that will help you write effective headlines. … | Continue reading