If you're spending tomorrow celebrating the country's independence, how about giving some attention to your own personal independence? | Continue reading
One of the most repeated rules of writing compelling copy is to stress benefits, not features. But do you know when this rule can actually damage your copy? | Continue reading
You can use these techniques for blog posts, podcast episodes, videos, or any other content marketing projects. | Continue reading
Publishing a good volume of excellent content can be a tough game. And if you don't keep it fun, you're never going to stick with it. | Continue reading
Here's how you can tell if your content could benefit from a little strategic repetition. | Continue reading
Adding more relevance, connection, and meaning can be a quick path to an improved share of your market. | Continue reading
The problem occurs when meeting your goal requires too much time or energy -- time or energy you don’t realistically have. | Continue reading
There are a million ways to write copy and content -- but the choices you make and the priorities you set will determine the results you see. | Continue reading
The way we present numbers and calculations in our copy can give those numbers some seriously super powers of persuasion. | Continue reading
To Mary Oliver, all of her responsibilities, the mundanity of life, were secondary to her creative work. | Continue reading
The content creator who's preoccupied with 100, 1,000, 10,000, or some other magical number of subscribers, takes what's right in front of them for granted. | Continue reading
To make it in the content jungle, you need courage to stand out, courage to get real about your values, and courage to create over the long haul. | Continue reading
Your imagination is part of your greatest wealth, but imagination without action is a drug that will waste away the best part of your life. | Continue reading
Podcasting has finally crossed into the mainstream, delivering spoken-word content in a far more intimate manner than traditional media like TV and radio. | Continue reading
When you don't start a new project, you leave the content creation to other people who are willing to take risks and expose themselves to criticism. | Continue reading
To keep producing, you need to protect your content confidence. And this week, we shared 38 ways to do that. | Continue reading
Getting bored with your blog, podcast, or content marketing? Here's how to find the excitement again. | Continue reading
Discover three quick photo cropping rules to strengthen your visual content marketing. Get ready to cut it out -- with confidence. | Continue reading
This week, we had resources for any new, ambitious content project you want to get off the ground. (Or one you'd like to push forward in a big way.) | Continue reading
When good websites link to you, those links are votes of confidence. The hard part? Getting enough of the right links, from the right people. | Continue reading
Launching a brand-new blog is exciting. But it can also be awfully lonely for up to a year as you build readership, unless you plan to begin with a bang. | Continue reading
It's Memorial Day in the United States -- a day to remember the men and women who have died in military service. | Continue reading
This week, we got into a When, a Why, and a What for the kind of exceptional, empathetic communication that builds great businesses. | Continue reading
With content marketing, you earn attention, instead of just paying for it. So why did anyone expect that to be easy? | Continue reading
If you want to cut down on time-wasting communication, first you must create the right environment for good communication to flourish. | Continue reading
Although hitting the "send" button on an email seems like an inconsequential step in your article-pitching process, pause before you take that action. | Continue reading
This week was anything but sugarcoated. We got right into it. How do you stay motivated to do great work when you’re burned out, bored, or busy? | Continue reading
Whether you're running a business around family commitments or you want to do more in less time, this process will level up your productivity. | Continue reading
Five ways to keep your attitude and copywriting skills fresh, when you catch yourself thinking, "This is getting a little old." | Continue reading
Rather than proofreading too quickly (because you want to rush through this step), you’re forced to slow down. | Continue reading
This week was about spending your time and effort intentionally. About getting more powerful results, without necessarily putting in a lot more hours. | Continue reading
Try one (or all) of these methods to get more authority and audience engagement out of the content you're already creating. | Continue reading
The secret to becoming a better writer just can't be distilled into a simple 10-step post. Or ... can it? | Continue reading
In order to continually appeal to the people who are most likely to become your clients and customers, take a look at this sub-group of your audience. | Continue reading
This week, we offered resources to get your confidence kickstarted and your creative brain humming. | Continue reading
Austin Kleon has a consistent work ethic that's paid off in a bestselling book and an audience that would be a "cult following" if it wasn't so darned huge. | Continue reading
Visuals may not be your specialization, but learning to use them will help you communicate with greater impact. | Continue reading
If you're concerned about whether or not you'd be a good service provider, there's a good chance you'd be a perfectly acceptable service provider. | Continue reading
This week, we offered tips and practices for creative self-care, so you can keep producing extraordinary work. | Continue reading
Become more aware of your bad habits and use them to grow your happiness. | Continue reading
Rather than let another year go by where your goals and personal projects get pushed aside, take a look at these 10 tips for making significant progress. | Continue reading
There are a lot of writers out there, but there aren't enough solid, reliable, well-qualified writers. | Continue reading
Creative work is uniquely draining ... and uniquely rewarding, too. Smart writers know that the right creative practices keep you motivated and productive. | Continue reading
Ever wonder why content marketing works well for some businesses but doesn't seem to do anything for others? Discover key factors that make the difference. | Continue reading
There's a great opportunity within modern content marketing for creative people who produce outstanding work on demand. | Continue reading
If you want your content marketing team to run like a well-oiled machine, there's one factor that matters more than anything else, and it’s often unspoken. | Continue reading
Check out Unemployable if you're a freelancer, entrepreneur, or otherwise self-employed (the newsletter gives you even more than just the podcast). | Continue reading
This week, we focused on the kind of content that isn't necessarily for everyone -- it's created to please your audience. | Continue reading