Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
But 38% also said they bought a smart speaker 'to reduce screen time' | Continue reading
Before you start shooting video, or even writing a script, contributor Jacob Baadsgaard recommends you ask yourself these key questions | Continue reading
Mobile-only platforms take most of the top places, above Salesforce and Oracle. | Continue reading
The effort will examine blockchain projects by member organizations, resulting in a white paper that separates wheat from chaff. | Continue reading
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
How can you best evaluate a site to determine whether it’s a good linking partner? Contributor Julie Joyce outlines 15 things you need to check including site hacks, poor quality content, traffic and more. | Continue reading
Eschewing blockchain, the company is offering a standalone reward system that operates inside and between mobile apps. | Continue reading
The San Francisco-based company says the platform is the only one that is fully automated and focused on this industry. | Continue reading
The firm says its new GDPR Insights is the first to utilize a JavaScript tag to determine what data is shared to outside services. | Continue reading
Twitter's head of product says his team is pausing work on the Bluecheck/Verification process to focus on the health of the app ahead of elections. | Continue reading
However, it's not clear what action, if any, the FTC will take. | Continue reading
Amazon reports this year's Prime Day sales exceeded last year's results, as well as its Black Friday and Cyber Monday sales events. | Continue reading
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
Contributor Andrew Waber suggests marketers looking for a senior leadership role should address the gaps and opportunities present in their e-commerce practice as a way to stand out. | Continue reading
Meet your first eight search marketing mentors. | Continue reading
Contributor Wesley Young looks at how WeChat works, what the chances are of a similar app development here in the US and what integrated interfaces could mean for local search marketers. | Continue reading
Now, marketers can select from hundreds of aggregators, covering every territory. | Continue reading
The fine could have reached $11 billion, according to EU regulation guidelines. | Continue reading
There is no such thing as being negative SEO-proof, says contributor Joe Sinkwitz. All you can do is take steps to lessen the probability of becoming a victim. Here's how to reduce attack vectors and protect your site. | Continue reading
SMXperts Stephanie Wallace and Tom Bennet answer questions on how Google Tag Manager works, its key benefits and why you should be using it. | Continue reading
GMB has a handful of new features and some best-practice confusion. Contributor Sherry Bonelli clears things up and answers five frequently asked questions on fake reviews, random people changing your listing and more. | Continue reading
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
Most accounts with significant follower numbers lost less than 3% of their following, although some lost up to 5%. | Continue reading
Storyful, NewsWhip, SAM Desk and Tagboard will now be able to share Snapchat content via the app's Story Kit API. | Continue reading
But analyst firm says Prime membership growth has dropped from 35% to 12% and will continue to slow. | Continue reading
Selecting martech stack elements is one thing, but finding the humans to use them is quite another. Contributor Debbie Qaqish discusses challenges and solutions MO leaders have in finding key hires. | Continue reading
The firm says this is the first such tool to automate the creation and optimization of media ads for Instagram Stories at scale. | Continue reading
The AI-powered marketing analytics platform will help the CRM leader generate insights from multiple data streams. | Continue reading
The company is adding the emerging California privacy requirements, as well as those of other states and countries, to its GDPR-ready Compliance suite. | Continue reading
The e-commerce site began experiencing problems shortly after its 3:00 p.m. ET start time. | Continue reading
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
There are lots of ways to involve influencers in your B2B marketing. Contributor Michael Brito explores a few key options. | Continue reading
A team of more than 100 user researchers collect and analyze feedback to help inform product decisions. | Continue reading
The ad-creation tool has five new features, including the ability to include overlays, stickers, logos and more. | Continue reading
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
As consumers search from more places than ever before, it's vital that marketers deliver experiences that perform. Contributor Jim Yu shares tips on how to deliver a great experience at every search touch point. | Continue reading
Based on her research, contributor Joy Hawkins thinks reviews may play some part in how a local page ranks. Here is a case study that shows her findings. | Continue reading
Contributor Peter Minium explains how connections are formed on social media, the purpose of these connections and how they can be leveraged to win the social media marketing game. | Continue reading
The Boston-based firm offers a platform that takes the next step for UGC, embedding selected user video inside the brand’s video. | Continue reading
The key motivator is not the fear of fines or lawsuits, but meeting customer expectations. | Continue reading
Online and offline brand conversations occur in two vastly different ecosystems. | Continue reading
MRC's updates provide new verification requirements for contextual advertising and allow brands to create a list of categories that are "never appropriate" for their programmatic ads. | Continue reading
Though companies say they aren't keeping up with the speed of martech's evolution, they continue to add tools to their stacks at a healthy pace. | Continue reading
There are things we all "know" that aren't actually founded in reality. Contributor Len Shneyder busts commonly held beliefs about email regulations. | Continue reading
Google says there is significant risk from apps from third-party app stores. | Continue reading
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. | Continue reading
Join us for two incredibly intense and rewarding days of sessions and networking! | Continue reading