Persuasive marketers are also editors who critically evaluate every aspect of their work -- like Copyblogger's Certified Content Marketers. | Continue reading
Hey, writers! Learn how to have Copyblogger publicly declare: "This person has a terrific writing voice and rock-solid grasp of content strategy." | Continue reading
We open our Content Marketer Certification program just once a year. Enrollment will close on Wednesday, September 26, 2018 at 5:00 p.m. Pacific Time. | Continue reading
If you treat your content as a serial your readers can find and binge, you'll grab -- and keep -- their attention. | Continue reading
Discover a common mistake many professional writers make that keeps them stuck -- and steps that help them become well-respected and well-paid instead. | Continue reading
Nearly all of these writing success tips will work for you, whether you're an employee, a freelancer, or a business owner who uses content marketing. | Continue reading
Once you learn about content strategy and how to deliver results, you're not just a "writer." You're a content strategist or content marketing consultant. | Continue reading
Copywriters can craft their words to stimulate the release of feelgood chemicals that open prospects up to making a purchase. | Continue reading
Content Marketing Certification re-opens this month! It's a four-week program on content strategy, paired with the opportunity to be Copyblogger Certified. | Continue reading
Sonia Simone explains what you need for a life as a well-paid writer instead of a life as someone who likes to write but can’t seem to get paid for it. | Continue reading
This is your chance to attend our four-week content strategy course, taught by Brian Clark and Sonia Simone, and then submit your work for Certification. | Continue reading
Today is Labor Day in the U.S., a time to celebrate the potency and dignity of work -- and the regenerating power of a little time off. | Continue reading
We've got a new powerhouse (and nearly free) little resource for you that will help you build consistent habits to make your content better and work harder. | Continue reading
Content marketing is a long game, but you get there with consistent small habits. This nearly-free tool can help. | Continue reading
If you're a content marketer who wants to provide useful, quality content for a niche -- even if you're not actually part of that niche -- read on. | Continue reading
Proofreading ensures you've thoroughly reviewed your work, so you feel good about sharing it. Use these 10 proofreading tips to publish with confidence. | Continue reading
We all have checklists on the mind lately, gearing up for the release of the small but mighty Content Confidence Checklist (look for it in the next week). | Continue reading
About Pages really aren't that complicated. So why are most of them so horrible? Quick ... read this, then go fix yours. | Continue reading
A brief tour of the scribe Hall of Fame -- what better way to procrastinate than to live vicariously through the habits of renowned writers of yore. | Continue reading
Discover 12 important steps meticulous bloggers consistently follow when they produce high-quality work -- and start using this simple checklist too. | Continue reading
"Content marketing" is a vague term, and the type of content you create isn't nearly as important as the strategic goals that inform it. | Continue reading
Little professionalism "leaks" in content are errors that undermine the content's authority, squander audience interest, and detract from business goals. | Continue reading
Discover how to connect your content with business goals that help marketers build effective campaigns. | Continue reading
Like the blog comment policy you can create for your community, you can also post guidelines about the types of emails you will and won’t respond to. | Continue reading
This week, we shared some adjustments you can make to your content marketing systems that will help you kick your productivity into a higher gear. | Continue reading
Don't try to rush to Step 10 of the checklist when Step 3 is still giving you trouble. | Continue reading
Everyone has habits that help them work. Some are learned, others are innate, but the outcome is the same: You’re in the zone, feeling good about yourself. | Continue reading
Use these four categories to help you write the first draft of your comment policy. Then, get it ready and published on your website by a specific deadline. | Continue reading
Nerves or a lack of confidence can keep you from publishing excellent work. These three resources will help you get more courage into your content | Continue reading
Apply these three elements to your content, even if you aren't a "great writer" (yet), to produce useful work that will serve your audience. | Continue reading
If and when you're fortunate enough to have a really good conversation, you can learn a lot from it ... about copywriting. | Continue reading
The average marketer's data are small, imperfect, and unpredictable. The algorithms, statistics, and trends that drive big data discovery just don’t apply. | Continue reading
This week, we dug into getting serious as professional writers -- and how sometimes, the key to doing that is turning your professional habits into games. | Continue reading
The Copyblogger writing team chats about the elements of their professional work they've successfully turned into games. | Continue reading
Whether you're a pro content writer, fictionist, or poet, you've likely experienced anxiety or elation about any number of the habits we all have in common. | Continue reading
If having good ideas is a necessary part of the creative process, why would they be considered such a pervasive threat to good writing? | Continue reading
This week, discover different ways content creates an experience for your audience and helps you strategically move people toward your business goals. | Continue reading
Your content path teaches new audience members what they need to know to move forward with a purchase. | Continue reading
There's now a natural resistance to consuming free content. You have to "sell" people on investing a precious resource, their time, in what you’re sharing. | Continue reading
If you've ever thought, "It will be extremely difficult for my content to stand out," this post will help you rethink that self-limiting notion. | Continue reading
The web is a complicated place. Rigid advice will only take you so far. Here are smart ways to navigate the subtleties of conducting business online. | Continue reading
If social media is so important, how come so many small digital businesses are doing it so wrong? | Continue reading
Be mindful of these nuances in your copywriting to craft effective ads that get approved -- even in "sensitive" topics. | Continue reading
Here are five types of audience members you can safely ignore to stay focused on serving the people who appreciate your content. | Continue reading
Join us for the Get More Sales with Webinars class taught by Sonia Simone and Tim Paige. Enrollment closes tonight at 8:00 p.m. Eastern Time. | Continue reading
Today we're honoring Independence Day in the United States. Hope you're having a great week, and we look forward to reconnecting tomorrow! | Continue reading
When did web writers decide the comma was just an annoying interruption? That they could leave most of them out, because no one cares about that stuff now? | Continue reading
Show up to work with a seemingly counterintuitive balance of compassion and criticism that allows you to write prolifically and precisely. | Continue reading