The spots, called "Builders," will debut Saturday during college basketball on Fox. The spot is the latest in Ford's "Built for America" series of commercials that began running last year. | Continue reading
Matt VanDyke will take over the digital lead-generating company Feb. 1 | Continue reading
The star endorser had been with Coke since 2003. | Continue reading
Events honoring the Black civil rights leader’s life will move ahead remotely in light of the COVID-19 pandemic. | Continue reading
Fiat Chrysler to use Alexa to power in-car digital assistant. | Continue reading
The week’s biggest moves, hits and misses and newsmakers. | Continue reading
WhatsApp had asked users to agree to the new policy by Feb. 8, but has pushed that deadline to May 15 while it further explains the changes. | Continue reading
Plus, how one shop helped Google create more equitable lighting options, which historically cater only to white audiences. | Continue reading
The Feb. 7 game marks the first Super Bowl in 20 years in which Pepsi-Cola and Coke are avoiding in-game ads. | Continue reading
The Aflac Duck competes with human children at a swim meet despite the objection of at least one parent. | Continue reading
The departure Jet.com founder comes amid the retailer's battle with Amazon. | Continue reading
The question is, who is #FlatMatthew? | Continue reading
Political unrest adds new complexity as some marketers pause campaigns while others push forward. | Continue reading
Ad Age's Creativity Editors discuss hidden messages, taking experts' advice and more. | Continue reading
Ad Age's Creativity Editors discuss hidden messages, taking experts' advice and more. | Continue reading
The company is reaching for a new identity that better reflects its push into new fields. | Continue reading
Ad Age's Creativity Editors discuss hidden messages, taking experts' advice and more. | Continue reading
The chain also confirmed a test with Beyond Meat, sending the meatless brand’s stock soaring. | Continue reading
This is another step in moving toward targeting households through national broadcast TV inventory. | Continue reading
Reflecting on a chaotic 2020, Gen Z is perfectly clear about one thing: today’s brands must stand up for what’s right. | Continue reading
"I want to be the first call when something goes wrong," says Reilly. | Continue reading
How advertisers can feel their way into consumers' lives and work with robots to rule the future. | Continue reading
The deal has faced criticism and regulatory scrutiny in Europe and the U.S. | Continue reading
GoDaddy shows how She Moves Mountains—an organization that offers “women-specific rock climbing and backpacking clinics”—has used GoDaddy’s site-building and e-commerce tools. | Continue reading
Guive Balooch unveils a lipstick machine that lets you re-create shades you find anywhere, and a shampoo dispenser that could save billions of gallons of water. | Continue reading
Executive has been with the IPG agency for the past 7 years. | Continue reading
The Frito-Lay brand promotes its new Cheetos Crunch Pop Mix with an air of mystery. | Continue reading
Stephanie Buscemi discusses her tenure as CMO. | Continue reading
What brands and agencies need to know about the $35 billion category. | Continue reading
Guive Balooch unveils a lipstick machine that lets you re-create shades you find anywhere, and a shampoo dispenser that could save billions of gallons of water. | Continue reading
Thebeauty chain is working to cut costs as it weathers a pandemic that has not been kind to retailers. | Continue reading
Campaign from local agency will show how vaccinations will help city life return to normal. | Continue reading
The simulated bash recreated hobnobbing on the Las Vegas strip. | Continue reading
The simulated bash recreated hobnobbing on the Las Vegas strip. | Continue reading
The 'Da Vinci of Debt' installation, made from 2,600 real college diplomas, is part of the brand’s ongoing, post-secondary debt relief program. | Continue reading
Flo shared sensitive data, including whether a user was pregnant, with third parties. | Continue reading
Budweiser hypes new Bud Light Selter Lemonade with a little help from a vindictive granny. | Continue reading
Given rising COVID cases around the world, several agency execs speculate it's a "pipe dream." | Continue reading
The b-to-c space offers useful lessons for brands making the leap. | Continue reading
Talks about Big Tech and urgent issues are already out of date without insight into Trump bans and more. | Continue reading
The automaker plugs electric vehicles for the masses with new “Everybody In” campaign. | Continue reading