Google Android, now with less sugar: Friday Wake-Up Call

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@adage.com | 5 hours ago

Why Ryan Kutscher joined the circus

The co-founder of Circus Maximus talks about "iillegal" freelancing, the project economy and why trying to re-create CPB was a mistake on this week's Ad Lib podcast. | Continue reading


@adage.com | 6 hours ago

ADT’s first in-house campaign aims to change the 145-year-old brand’s narrative

Amid fierce competition, the company hopes to highlight more of its services beyond home alarms. | Continue reading


@adage.com | 6 hours ago

Google says killing the cookie has consequences

Google warns that publishers could take a hit as industry limits web-tracking tool. | Continue reading


@adage.com | 18 hours ago

My stay at the Taco Bell hotel

I ate, I drank, I sweat, I 'grammed. This is my account of what really went down in one of the most ambitious experiential-marketing plays we've ever seen. | Continue reading


@adage.com | 19 hours ago

Departures celebrates its 30th anniversary with a little help from Lin-Manuel Miranda

Ad Age eyes the fall magazine covers. | Continue reading


@adage.com | 19 hours ago

All 50 states are preparing to tackle robocalls in a telecom deal

The major U.S. telecom providers agreed to adopt eight principles that will help protect consumers. | Continue reading


@adage.com | 19 hours ago

Overstock CEO Byrne resigns amid ‘deep state’ talk

And the online retailer has been considering selling its online retail business. | Continue reading


@adage.com | 20 hours ago

Google Android debuts new logo and ditches its dessert-themed names

Google Android made two large changes on Thursday: No longer will the company name its operating system after snacks such as 'KitKat,' 'Oreo' and, the company also debuted a new logo and font, one that features the company's iconic green robot.  | Continue reading


@adage.com | 20 hours ago

Why BBH agreed to be paid in beer, not dollars, for new Pabst Stronger Seltzer campaign

The agency’s unique compensation deal is sure to create a buzz in an industry that is dealing with declining fees. | Continue reading


@adage.com | 21 hours ago

Apple readies several camera-focused Pro iPhones, new iPads and a larger MacBook Pro

The tech giant is planning to announce three new iPhones. | Continue reading


@adage.com | 21 hours ago

What all marketers can learn from direct-to-consumer stars Allbirds, Billie and more

Find out Sept. 9 in New York City at Ad Age Next: D-to-C. | Continue reading


@adage.com | 22 hours ago

Victoria’s Secret considers a change in marketing with everything on the table

In the wake of declining foot traffic and the resignation of its controversial chief marketing officer, the retailer is mulling over changes to its advertising approach | Continue reading


@adage.com | 22 hours ago

Watch the newest commercials on TV from Amazon Music, Cadillac, Progressive and more

Cadillac hypes the “sporty, spacious, crew-ready” XT6 in a spot featuring some explosive special effects. | Continue reading


@adage.com | 22 hours ago

Diary of a digital detox: Havas exec survives 30 days without social media

How a month in the dark sparked productivity and creativity for Havas Formula's East region President. Here are his experiences and detox tips. | Continue reading


@adage.com | 23 hours ago

In the experience economy brands need to adapt or die

In the digital experience economy, brands need to understand the “small data”: what their customers think and how they feel. | Continue reading


@adage.com | 1 day ago

Oreo pulls a weird stunt, and Pepsi lets another brand share its spotlight: Thursday Wake-Up Call

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@adage.com | 1 day ago

Fresh from bankruptcy, Catalina has cash to back funny videos

Catalina out to prove it's about more than checkout coupons by making what may be the first ever funny ads about marketing analytics. | Continue reading


@adage.com | 1 day ago

Navy Federal Credit Union enlists MullenLowe and Mediahub as agencies of record

The IPG shops will handle creative and media, respectively, taking lead duties from incumbent Fitzco. | Continue reading


@adage.com | 1 day ago

Cable TV subscribers flee Knicks channel owned by MSG Networks

 The network says its subscribers shrank by 6.5 percent last quarter  | Continue reading


@adage.com | 1 day ago

Sea-weed? Boston seafood chain celebrates legal pot with trippy campaign: Marketer's Brief

Marketer's Brief also has the latest on Coco Gauff’s New Balance endorsement and new figures on out-of-home ad growth. | Continue reading


@adage.com | 1 day ago

Walmart content to be No. 4 in U.S. gun sales—and might do better even lower

Guns nearing "retail irrelevance," says retail consultant who believes Walmart should swap then for dog treats and diapers.  | Continue reading


@adage.com | 1 day ago

Watch the newest commercials on TV from Taco Bell, Michelob, Jimmy John’s and more

Taco Bell hypes its $5 Triple Double Crunchwrap Box against the backdrop of a meteor shower.  | Continue reading


@adage.com | 1 day ago

Target, like Walmart, proves the main engine of the U.S. economy is humming

The big-box discount retailers both beat sales expectations and shrugged off tariff and competition worries | Continue reading


@adage.com | 2 days ago

Meet the marketing executives of Ad Age Collective

These five marketing executives are making a major impact in their fields. | Continue reading


@adage.com | 2 days ago

All the latest production moves, hires and partnerships: August 21, 2019

Including talent news from 1stAveMachine, Washington Square Films and Bodega. | Continue reading


@adage.com | 2 days ago

App developers welcome claims of 'silver bullet' in fight against app-install fraud

New solution helps app developers, such as Cleartip, save hundreds-of-thousands of dollars each month from app-install fraud.  | Continue reading


@adage.com | 2 days ago

A #ChickenSandwichWars update. Plus, a crackdown on floating billboards: Wednesday Wake-Up Call

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@adage.com | 2 days ago

A compelling case study on how to future-proof a brand

In this week's CMO Spotlight, chief marketer Jean English spells out how she and her team transformed a data storage company into a forward-looking, cloud-focused brand | Continue reading


@adage.com | 2 days ago

Draftkings bets big on first-ever in-house campaign as NFL season looms

The NFL season is 'our Black Friday,' says CMO Tom Goedde, adding that the company brought creative in house 'to keep up with the speed of our sports content – whether that’s the latest trade, injury or odds line changing.'  | Continue reading


@adage.com | 2 days ago

YouTube plans to end targeted ads on videos aimed at kids

Google would take a revenue if it ends the ads.  | Continue reading


@adage.com | 2 days ago

How Domino's carryout campaign turned into a 50-state infrastructure project

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@adage.com | 2 days ago

Reports of the death of the influencer economy have been greatly exaggerated

Instagram's assault on 'likes' might actually force brands to find meaningful social engagement metrics. | Continue reading


@adage.com | 2 days ago

Kellogg's Frosted Flakes is title sponsor of the renamed Tony the Tiger Sun Bowl

Longtime mascot Tony the Tiger gets his day in the sun as a bowl-game sponsor. | Continue reading


@adage.com | 2 days ago

The simple, single reason why there aren't more women in ad tech

Because women focus on real answers to real problems, versus 'sexy' black boxes and AI-driven algorithms, our thinking is vastly underestimated. | Continue reading


@adage.com | 2 days ago

This week's agency moves, hires and partnerships: August 20, 2019

SS&K hires an ECD from Big Spaceship, Stein joins Duncan Channon. | Continue reading


@adage.com | 2 days ago

Watch the newest commercials on TV from TripAdvisor, Casper, Smucker’s and more

TripAdvisor shows how easy it is to use its app to “save things to do before you go” (on a trip). | Continue reading


@adage.com | 2 days ago

Blue Moon’s ads have less orange peel, more emotion in new creative approach

 MillerCoors is boosting marketing support on the wheat beer as it seeks to grow sales of its premium portfolio.  | Continue reading


@adage.com | 2 days ago

Bill could sink controversial floating digital billboards in New York

The legislation gives local governments the ability to prohibit vessels equipped with billboards from operating or anchoring within 1,500 feet of their shores.   | Continue reading


@adage.com | 2 days ago

Amp Spotlight: When 'no' is the best answer

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@adage.com | 2 days ago

Apple targets Apple TV+ launch for November, weighs $9.99 price after free trial

The price point would match those of Apple Music and Apple News+. | Continue reading


@adage.com | 2 days ago

Facebook finally delivers a 'clear history' tool, but changes name to avoid confusion

New option lets users delete advertising data coming from their 'off-Facebook activity.' | Continue reading


@adage.com | 2 days ago

WPP and Publicis emerge as big winners in Mondelez International's creative review

The snack maker concentrates its global and local creative work with two major holding companies, with local agencies collaborating. | Continue reading


@adage.com | 3 days ago

UX design: Why is Microsoft's 'save' icon still a floppy disk?

Interface designers must take cues from the emoji world, where regular revisions ensure icons consistently reflect cultural trends and technology updates. | Continue reading


@adage.com | 3 days ago

Serena Williams fronts the new Essence (which is cutting frequency)

Ad Age eyes the fall magazine covers. | Continue reading


@adage.com | 3 days ago

DoorDash delivers lead creative duties to The Martin Agency

The IPG shop will also handle strategy across the company's consumer marketing. | Continue reading


@adage.com | 3 days ago

Target launches a new food brand (and avocado toast is involved): Tuesday Wake-Up Call

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@adage.com | 3 days ago

AccuWeather's John Dokes on singing jazz—and that time the weather forecast saved Eddie Vedder's life

The chief content officer also talks Marvel Comics and sings a jingle on this episode of the 'Ad Block' podcast. | Continue reading


@adage.com | 3 days ago