The List takes Advertising Week New York

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@adage.com | 5 hours ago

Netflix brushes off 'streaming wars' by adding 6.8 million subscribers

Streaming giant says it's been preparing for Disney, Apple competition for a decade. | Continue reading


@adage.com | 10 hours ago

Huggies ‘10-second’ ad claim dries up after Pampers challenge: Marketer’s Brief

Marketer’s Brief also has details on Burger King’s Uber Eats campaign and a new apple whiskey from Jack Daniel’s. | Continue reading


@adage.com | 12 hours ago

Watch the newest commercials on TV from Samsung, Hulu, Old Spice and more

Samsung calls its 4K QLED TV “made for football.” | Continue reading


@adage.com | 12 hours ago

Some Halloween costumes are as inevitable as 2019’s headlines

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@adage.com | 13 hours ago

Under Armour and Virgin Galactic unveil spacesuits

Under Armour and Virgin Galactic unveiled spacesuits that tourists will wear into space beginning next year. | Continue reading


@adage.com | 13 hours ago

Arnold Worldwide CEO Kiran Smith exits suddenly

The former Brookstone chief marketing officer came aboard only 18 months ago. | Continue reading


@adage.com | 15 hours ago

For this data-driven marketer, the measurement is the message

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@adage.com | 16 hours ago

LeBron James is now LeBurn James

New York’s tabloids agree in the wake of the NBA superstar’s PR crisis. | Continue reading


@adage.com | 16 hours ago

All the latest production moves, hires and partnerships: October 16, 2019

Including news from Park Pictures, The Mill and Rogue. | Continue reading


@adage.com | 17 hours ago

Five successful strategies for launching something new

Launches are extremely important to success, according to a new study. Here are five steps to help brands get it right. | Continue reading


@adage.com | 18 hours ago

Fortnite returns (and yes, its blackout was a marketing stunt): Wednesday Wake-Up Call

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@adage.com | 22 hours ago

Behind the beer industry’s new campaign to beat liquor

MillerCoors is staying on the sidelines of the campaign as a way to protest AB InBev’s ‘corn syrup’ ads.  | Continue reading


@adage.com | 23 hours ago

Why learning from first-mover mistakes is key to capturing market share

Fast followers hold the advantage in the modern brand economy. | Continue reading


@adage.com | 23 hours ago

What marketers need to know about deepfakes

Technically Speaking looks at how a potentially sinister technology can play a role in marketing. | Continue reading


@adage.com | 23 hours ago

Hearst Magazines to operate Autoweek under license agreement

Crain Communications strikes a multiyear license agreement with Hearst, which will produce Autoweek.com. | Continue reading


@adage.com | 1 day ago

Dunkin' U.S. CMO Tony Weisman is leaving the company

Tony Weisman is departing Dunkin’ after making changes such as dropping the word 'Donuts' from the official name. | Continue reading


@adage.com | 1 day ago

Martin Sorrell airs his grievances with holding companies (again)

The outspoken S4 Capital chairman argues for 'a different type of model' at the DPAA Video Everywhere Summit. | Continue reading


@adage.com | 1 day ago

Google teams up with Domino’s on special Pixel 4 deliveries

If you didn’t order Domino’s pizza today but see it’s being delivered, go ahead and answer the door. | Continue reading


@adage.com | 1 day ago

Google’s response to iPhone 11: more cameras and AI in Pixel 4

A new radar-based motion sensor called Motion Sense lets people control the Pixel with hand gestures in the air. | Continue reading


@adage.com | 1 day ago

Watch the newest commercials on TV from Verizon, Bud Light, the NFL and more

The Bud Light king makes evening plans—which include Bud Light Platinum, of course. | Continue reading


@adage.com | 1 day ago

Media’s new role in the empowered consumer journey

Thanks to technology, data and new media, brand and performance marketing are converging. And that’s making our jobs as marketers much more complex. | Continue reading


@adage.com | 1 day ago

This is how the world ends, not with a bang but a tweet: Sports Media Brief

The NBA precipitates the Fraggle Rockapocalypse, Gronk gets squirrelly in his FS1 debut and the NFL is the King Kong to everything else’s Mighty Joe Young. | Continue reading


@adage.com | 1 day ago

Amazon nibbles away at Google's search advertising dollars

The e-commerce giant is expected to command 16 percent of the search market by 2021, according to eMarketer. | Continue reading


@adage.com | 1 day ago

Disney+ unleashes an epic tweetstorm. And Amazon invades Google turf: Tuesday Wake-Up Call

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@adage.com | 1 day ago

Ad fraud fighter Augustine Fou: 'I indict the holding companies'

A former marketer turned ad fraud researcher says every campaign has a little bit of fraud. | Continue reading


@adage.com | 1 day ago

Walmart subsidizing some vendors in price war with Amazon

As it competes with Amazon this holiday season, Walmart has introduced a program to temporarily lower the price consumers pay for some items on its marketplace site, where third-party vendors pay Walmart a fee to list their goods. | Continue reading


@adage.com | 2 days ago

Disney+ tweets out nostalgic lineup for debut

A month ahead of its launch, Disney+ announces more than 600 titles. | Continue reading


@adage.com | 2 days ago

This week's agency moves, hires, and partnerships: October 14, 2019

Serviceplan hires an ECD in Dubai, The Via Agency brings on a creative from 360i. | Continue reading


@adage.com | 2 days ago

WPP's Geometry names new North American CEO

Tyler Murray to replace Scott McCallum, who becomes chairman of the region. | Continue reading


@adage.com | 2 days ago

Who's buying commercials in Super Bowl 2019

Who's buying ads for Super Bowl 2019? Avocados From Mexico, Anheuser-Busch and Mercedes-Benz are among the early marketers buying ad time in Super Bowl LIII. | Continue reading


@adage.com | 2 days ago

Omnicom and Publicis emerge as big winners in global Disney review

WPP retains India business while Dentsu is left with nothing. | Continue reading


@adage.com | 2 days ago

The audience you’re missing out on when you overlook audio

Digital audio is growing rapidly as more consumers bypass their screens—and marketers need to pay attention now. | Continue reading


@adage.com | 2 days ago

Reddit strikes sharing deal with Snap

The deal adds ‘a touch of glamour and excitement’ to the platform. | Continue reading


@adage.com | 2 days ago

Fortnite goes into a 'black hole' and Facebook’s cryptocurrency is in crisis: Monday Wake-Up Call

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@adage.com | 2 days ago

The Top 5 creative brand ideas you need to know about right now: October 14, 2019

Welcome to our weekly rundown of the Top 5 most innovative brand ideas you need to know about right now. | Continue reading


@adage.com | 2 days ago

Why a $32 million Louisiana race is all about Trump

It’s a ‘jungle primary’ out there. | Continue reading


@adage.com | 2 days ago

How brands are preparing as California's privacy act becomes a reality in 2020

Marketers and publishers are less than three months away from dealing with a new law that could have the largest impact on digital advertising since the introduction of the iPhone.  | Continue reading


@adage.com | 2 days ago

A new book explores Richard Avedon's advertising legacy

'Avedon Advertising' reveals a lesser-known side of iconic fashion and portrait photographer.  | Continue reading


@adage.com | 3 days ago

The hidden truth about media rebates: Agencies are paying settlements, but they’re not being disclosed

An Ad Age investigation indicates settlements are being paid to marketers, but they are being kept quiet. | Continue reading


@adage.com | 3 days ago

Budweiser, Coors Light look to hit the right cultural note with special Big Boi, Jonas Brothers packaging

Big Beer turns to music starts in search of relevance.  | Continue reading


@adage.com | 5 days ago

Fox News anchor Shepard Smith abruptly steps down

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@adage.com | 5 days ago

From TMZ to ESPN, content deals stream in for Quibi's 'Daily Essentials'

Here’s a roll call of the deals, 6 months ahead of the mobile video platform’s launch. | Continue reading


@adage.com | 5 days ago

Agency Brief: celebrating National Coming Out Day; scrutinizing Publicis' poor financials

TBWA's Integer Group shows support for LGBTQ community while Publicis Groupe goes out with an early third-quarter report revealing organic declines. | Continue reading


@adage.com | 5 days ago

What you missed at Barton F. Graf's 'funeral'

The weird and quirky shop—yes, we said it—says its last goodbye. | Continue reading


@adage.com | 5 days ago

Wendy’s places big bets on breakfast and U.K.

Ad spending to increase around national breakfast launch and international expansion. | Continue reading


@adage.com | 5 days ago

Watch the newest commercials on TV from Kohl’s, Truebill, Thinx and more

Kohl’s hypes the Scott Living collection of home decor and furnishings from Jonathan and Drew Scott of HGTV’s “Property Brothers.” | Continue reading


@adage.com | 5 days ago

Enter now: The Ad Age 2020 A-List and Creativity Awards

New categories, including production honors announced; earl-bird deadline is Oct. 23. | Continue reading


@adage.com | 5 days ago