Save Money on Marketing by Branding Correctly

How do you build a brand that resonates with audiences? We spoke to dozens of executives, marketers, and brand strategists to figure out what separates a company's brand from its marketing or advertising efforts, along with how to measure successful branding and find "brand-marke … | Continue reading | 14 hours ago

Office Reading List

Spring is on the horizon but it’s still cold enough to get excited about staying inside with a good book. That’s why the Branch team has compiled our top ten recommendations for books you and your colleagues won’t stop talking about. Dive into stories that examine how we create g … | Continue reading | 7 days ago

How to Design a Conference Room for the Modern Office

There’s a whole lot to consider when designing conference rooms: the technology, placement in the office, interior design, and much more. It can be overwhelming, causing many to simply overlook critical features for improving team productivity and collaboration. Our quick guide t … | Continue reading | 14 days ago

How to Sit: Simple Principles for Better Posture

Like failing to floss, the damage from poor posture accumulates over time, with dire consequences for individuals and organizations. But diving into the world of ergonomics can be overwhelming. We've put together five simple principles for how to sit the right way. | Continue reading | 21 days ago

To Increase Productivity in the Office, Get Outside

Staying in the office all day leads workers to reach high levels of fatigue and burnout faster than usual. Getting outside throughout the workday, even in short spurts, can increase wellbeing and productivity with little time and effort. | Continue reading | 28 days ago