Epic's Cunning Use of Fortnite Against Apple Is a Heavy PR Blow

Epic is waging war with Apple and succeeding in making Apple look very bad in the process. While the outcome is still unclear, their clever tactics have caused a heavy PR blow. If Epic can get public opinion to turn strongly, they just might be able to win. | Continue reading


@keengamer.com | 5 years ago

Nintendo Is About to Have a Bad Year

Even though Nintendo has been doing well this year, a lineup made-up of old ports and niche sequels could make this the first drought since the Switch was launched. While we may be getting a new Paper Mario, a two-game year is not a good look for Nintendo. | Continue reading


@keengamer.com | 6 years ago

YUMI Yang Becomes Head of Sony Santa Monica

Yumi Yang has become the studio head of God of War developer, Sony Santa Monica. She replaces former executive producer Shannon Studstill, now working for Google Stadia. The PlayStation veteran has been with the platform for almost twenty years. | Continue reading


@keengamer.com | 6 years ago

The Reciprocation Effect – How Fortnite Makes So Much Money Off a Free Game

Due to the Fortnite freemium model, you don't need to pay a dime to play the game. The reason Fortnite is making so much money might lie in another facet of human nature: kindness. In this interview with Hacker Noon writer and Microsoft employee, Nataraj Sindam, we explain how th … | Continue reading


@keengamer.com | 6 years ago

PUBG and Fortnite just got banned by the Chinese government

Violating a country's social and ethical rules could get your game banned too. Out of 20 popular online games submitted for review to the Online Ethics Review Committee established by the Chinese government, 11 were instructed to corrective action to address the committee concern … | Continue reading


@keengamer.com | 7 years ago