There are multiple infographic options for marketers to choose from for engaging audiences. Some infographics are meant to educate audiences while others entertain. Quizzes typically serve the latter purpose. While … | Continue reading
If you’ve ever visited an outdated website, you know that it doesn’t look very inviting or engaging to people who stumble upon it. Companies that don’t update and revise items … | Continue reading
Even with the best product, without demand for it, it will be useless. Learn how you can market your products so they actually connect with customers. | Continue reading
SEO is still an industry that many struggle to understand. Here are 16 SEO FAQs that can help you improve your search engine optimization strategy. | Continue reading
Publishing content on the internet is a strange situation. You may write the greatest piece of copy ever known to humanity. It goes to waste if nobody reads it, though. … | Continue reading
Short-form or Long-form content? One of the most heated debates within the content marketing industry centers around content length. | Continue reading
As more and more individuals and families cut the cord and get rid of expensive cable TV, the internet is becoming the main source of advertising and entertainment. Many people … | Continue reading
WordPress is an excellent website creation tool. It’s a simple but effective CMS that makes it possible for just about anyone to make a website, whether you’ve got experience as … | Continue reading
Learn about the different types of links to help your SEO strategy, boost your search results, and increase your site readership. | Continue reading
We’ve all seen how advertising works at its most basic: the product isn’t really what’s for sale. What you buy is how your life will improve if you use the … | Continue reading
The goal of your content is to capture attention and make readers think. Sometimes, you might strive to achieve this by producing provocative content. However, there is a line between … | Continue reading
Effective brands communicate. In everything from color schemes, to videos, to copy, and more, the brand should keep things consistent, always communicating the brand’s message and capturing its essence. But … | Continue reading
NEWS RELEASE FOR IMMEDIATE RELEASE CopyPress and Atomic Reach release whitepaper on artificial intelligence and user engagement in marketing Tampa, Fla. (July 11, 2017)—Content marketing industry leaders Atomic Reach and … | Continue reading
Companies rely on content marketing to reach an audience and be able to sell products to potential customers. Unfortunately, some of them made mistakes in their marketing and these are … | Continue reading
In a rapidly changing world, we must be quick to adapt — otherwise, we’ll be left behind. Trends and tastes change at every corner, often leaving industries scrambling to keep … | Continue reading
As the internet has grown more pervasive in our day to day lives, the way that users interact with the net has also changed. Companies have had to learn to … | Continue reading
Have you decided it’s time to restructure your business? Your restructure could have monetary and organizational benefits for your company, but until the dust settles, you might have a hard … | Continue reading
They say everything’s bigger in Texas. If that’s true, the Lone Star state’s digital marketing agencies certainly seem to live up to that reputation. These 20 digital marketing agencies are … | Continue reading
When you hire a freelancer, do you ever wonder what’s going on in their mind? Some of the pitches that you hear must make you curious. Whether the ideas are … | Continue reading
Find out Chain Reaction Infographics, or Flow Chart Infographics, may be the perfect infographic style for your marketing strategy. | Continue reading
In the modern business world, some level of online presence is hugely important. One of the easiest, simplest, and most effective ways to use the internet to help your business … | Continue reading
The way your digital media looks can have a significant impact on traffic flow and engagement for your website and the content you disseminate around cyberspace. If you don’t have … | Continue reading
Bad publicity can hit any company. Engage in masterful content spinning that uses factual information and an honest approach to turn your image around. | Continue reading
Getting people to visit your site is only one part of creating a successful blog and increasing your business’s sales. You also need to encourage readers to come back regularly. … | Continue reading
Getting stuck in traffic on a hot, stuffy day. Waiting for hours in line with screaming kids. Sitting at a restaurant for over an hour and a half until you’re … | Continue reading
Most content companies have been there. You have a prospective client in the market for great content marketing. You carefully craft a pitch. You knock the presentation out of the … | Continue reading
When you hire a content creator, you have questions about the process. It’s only natural. The same is true of freelancers that you hire. The person on the other end … | Continue reading
Your website can be informative and easy to navigate. You might have put countless hours into making sure it is both functional and useful to your audience. But if your … | Continue reading
Rhetoric. It’s a word you may not have heard much since your college days, and yet, it permeates everything around you, even if you don’t realize it. Maybe we avoid … | Continue reading
Google offers a wealth of features that help you properly target your campaigns. Utilize these perks to their full potential and improve your SEO. | Continue reading
There’s no denying that Millennials, or Generation Y, are the prime market at the moment. With a range that still accepts current teenagers but also extends to folks in their early … | Continue reading
From building your brand identity to responding to blog comments to interacting on social media, learn how customer service affects your marketing strategy. | Continue reading
Everyone (we hope) knows how important it is to use calls to action in your content, whether that content is an email or a blog post. You want your readers … | Continue reading
Broken links are a common problem in the ever-changing landscape of the internet. Links die at an alarming pace, creating a mess of redirects and errors. | Continue reading
It’s time to dive into the next location, and today we’re reviewing Illinois’ top digital marketing agencies. Much like New York, the large majority of agencies are located in one … | Continue reading
Many businesses across all industries are opening positions for content managers as the need for engaging content continues to grow. Consumers are heavily driven by web presence and online marketing … | Continue reading
As an engaged brand, your business already knows the benefits of developing a strong social media plan as part of a robust content marketing strategy. Few social platforms remain static … | Continue reading
As a client, your interest is in contracting for quality content to promote your marketing strategy based on the criteria you’ve outlined for the project. When the submitted copy isn’t … | Continue reading
Infographics translate complex data into an engaging and highly visual format that’s easy to follow and understand. Once you have a general concept for your infographic, you have to choose … | Continue reading
There are many different ways that companies can use content marketing to increase traffic and drive revenue to their business. One of the most popular and successful ways is using … | Continue reading
No matter where your customers are in your sales funnel, you need reliable tactics to guide them along to the next step. While expertly designed landing pages, well-written blog posts, … | Continue reading
By now, everyone understands the benefits of a blog. A content creator can connect with readers on a personal basis while building organic traffic via search engine optimization. It’s one … | Continue reading
What is it that keeps us going back to our favorite modes of entertainment? Whether it’s movies, books, video games, or all of the above, there’s something about entertainment that … | Continue reading
You may be hearing the word “disruptive” a lot these days. It’s a buzzword in many industries, and can mean different things to different people. It all revolves around giving … | Continue reading
In 2006, Henry Jenkins published his groundbreaking work “Convergence Culture: Where Old and New Media Collide.” This book challenged the way that consumers and corporate media viewed their relationship with each … | Continue reading
Social media is quickly becoming the preferred way to interact with customers. With 70 percent of the U.S. population using at least one social networking site, social media is a marketing … | Continue reading
Authenticity and voice are crucial to the success of your business’s content marketing goals. You’ll hire web designers, graphic artists, and others to help you create the look and feel … | Continue reading
More brands than ever are tapping into concrete statistics and information to formulate ideas, and it’s working. Content marketing with data is evolving. | Continue reading