No time to waste

Of course there isn’t. Time is all we’ve got. Time is all there is. We can’t waste time because it’s not ours to waste. It’s simply the way we keep track of everything else.       | Continue reading


@seths.blog | 1 year ago

Avoiding food waste confusion

Everybody eats That’s the biggest problem. While plenty of people drive or play pickleball, eating is particularly widespread. Seven billion people multiplies into a big number… Creating the food we eat has significant climate impact. Some of the factors, in unranked order: Even … | Continue reading


@seths.blog | 1 year ago

The natural size

No matter how many people come over for dinner, you’re only going to be able to engage with a few. And no matter how big the crowd in the arena, the musicians can only see the faces of a few hundred. An investor can only be engaged and smart about a very small number of […]       | Continue reading


@seths.blog | 1 year ago

The empathy device

It’s interesting to realize that mirrors weren’t perfected until a few hundred years ago. Human beings spend a lot of time considering our own appearance and our own feelings and most of all, our own needs. The market produces a shift. When it’s a fair and open exchange, the cust … | Continue reading


@seths.blog | 1 year ago

Digital prepwork

It’s so tempting to simply begin painting a wall. After all, it’s pretty easy to lay down paint. But it turns out that masking and dropcloths, painstakingly put into place, save many hours compared to cleaning up a mess afterward. The same is true for what happens when we have a … | Continue reading


@seths.blog | 1 year ago

A treaty

Successful treaties calm things down and let us get back to what’s really important. Sometimes, the fight becomes the entire point. Not surprisingly, when we’re busy fighting a war in our head about a previous injustice or slight, we can effectively consummate a treaty without th … | Continue reading


@seths.blog | 1 year ago

The explosion

We spend much of our worrying time on crises. Our media is filled with warnings, coverage and fear of cataclysms. The big boom, the sudden end, the crash. In fact, rot is far more common. Things decay unless we persistently work to support them. Organizations, reputations, system … | Continue reading


@seths.blog | 1 year ago

Unfettered

That’s unlikely. You’re rarely going to get the freedom and resources to do your best work unfettered. The hard part (and the opportunity) is to figure out how to get comfortable with fettered. Because fettered is what’s on offer. Boundaries and scarcity aren’t simply impediments … | Continue reading


@seths.blog | 1 year ago

Real and apparent risk

Rollcoasters are one of the safest ways to travel (they end up where they begin, but that’s a different story). People pay to ride on them because they feel risky, even if they’re not. Air travel is really safe, and the airlines work overtime also reduce the perception of risk as … | Continue reading


@seths.blog | 1 year ago

Design has a language

And it changes over time. You and I know what to do when we see a revolving door, or to speak quietly in a library. We have expectations of how the world works and what designers are saying with their work. Here’s a photo of a device with two controls. We’ve been taught our whole … | Continue reading


@seths.blog | 1 year ago

The freedom loop

We spend almost no time teaching toddlers about freedom. Instead, the lessons we teach (and learn) for our entire lives are about responsibility. It’s easy to teach freedom, but important to teach responsibility. Because if you get the responsibility taken care of, often the free … | Continue reading


@seths.blog | 1 year ago

The rear view mirror

It’s almost impossible to safely drive a car while only looking in the rear view mirror. Only seeing where you’ve been is a terrible way to figure out where to go. But it’s really unsafe to go forward with no idea of what came before. AI plods along into the future, using machine … | Continue reading


@seths.blog | 1 year ago

Consider switching sides

One of the spokespeople for the new milk marketing campaign confessed that she doesn’t really like drinking milk. Sales are way down, and an entire generation is drinking other beverages. Other than the people who are paid to sell or lobby for milk sales, few people are concerned … | Continue reading


@seths.blog | 1 year ago

New decisions based on new information

More than ever, we’re pushed to have certainty. Strong opinions, tightly held and loudly proclaimed. And then, when reality intervenes, it can be stressful. The software stack, business model, career, candidate, policy, or even the social network habits that we had as part of our … | Continue reading


@seths.blog | 1 year ago

Two kinds of salad

A useful metaphor for freelancers and small businesses. Every good restaurant should have two different salads on the menu. The boring salad is the regular kind. It’s there for people who know that they want a reliable, repeatable, unremarkable salad. It’s the safe part of a safe … | Continue reading


@seths.blog | 1 year ago

Replacing bad systems with bad systems

A metaphor involving parking meters. Over the years, parking meters in town have evolved into a cumbersome, awkward system. Coins are heavy and you need to have them handy, meters need to be reinforced against theft and breakage, town employees have to empty the coins and securel … | Continue reading


@seths.blog | 1 year ago

In and out

Lots of organizations (and individuals) have plans and processes for getting the word out. In fact, we spend trillions of dollars doing so. Do you have a plan for getting the word in? Is it simply random chance that some ideas get to you and your team, that cultural and technical … | Continue reading


@seths.blog | 1 year ago

Leverage is brittle

Debt is a financial miracle. If you buy a property for 20% down, with the bank financing the rest, and it goes up in value by just 10%, your profit is 50%. (I’ll wait while you do the math.) If you have a factory and can buy a machine that increases productivity, the money you [… … | Continue reading


@seths.blog | 1 year ago

On being missed

Some friends moved away, and the cake at the party read, “We’ll miss you.” Perhaps it would have been more accurate for it to say, “You’ll miss us.” Because, after all, what’s mostly being missed is the community of friends and neighbors. Even when someone moves away, the communi … | Continue reading


@seths.blog | 1 year ago

Foibles

Our habits, preferences and idiosyncrasies make perfect sense. We each know that we have great reasons to embrace our ways and stick with them. Other people’s habits, though, show that they are simply picky, weird or too sensitive. The difference between a preference and a foible … | Continue reading


@seths.blog | 1 year ago

Fooled

Now it’s a business model. People are regularly fooled by crypto scams, NFT hype, opioid felons, algorithmic spam at scale, health claims, illogical political arguments, fundraising pitches, overnight shortcuts on the road to riches or happiness and MLM hustle. Your account has b … | Continue reading


@seths.blog | 1 year ago

Tom Peters

Tom announced his retirement today, at 80 years old, after 45 years of Excellence and perhaps 10,000,000 miles flown. I remember a photo of him sleeping on a bench in an airport in Siberia. I remember him holding my young son just before we went on stage in Florida together twent … | Continue reading


@seths.blog | 1 year ago

The 500 ways

There are thousands of ways to express encouragement and enthusiasm and support. Few of them require a blood oath or even much inconvenience. “I’m thrilled that you’re contributing.” “Can’t wait to see how this turns out.” “I know someone who really needs to hear about this.” “Go … | Continue reading


@seths.blog | 1 year ago

Making change happen

One way to do it is to get people to want what you want. The other way is to help them get what they want in a way that gets you what you want. They’re not the same. Changing what someone wants is very different from helping them see the story and the path that […]       | Continue reading


@seths.blog | 1 year ago

Opening the pod bay door

A brand new episode of Akimbo this week, all about artificial intelligence. Part one of of two on mediocrity and the choices we’re going to need to make. And, a while in the making, an experimental AI chat bot that has been trained on all 5,000,000 words of this blog. You can fin … | Continue reading


@seths.blog | 1 year ago

Rethinking the Sports-Industrial Complex

School sports can have some valuable outputs: And yet, many schools act as if all they have is a trophy shortage. They bench kids who might not (yet) have the physical attributes necessary to win, or they build huge stadiums, go on long road trips, berate students that make an er … | Continue reading


@seths.blog | 1 year ago

Avoid unnecessary amplifiers

This is extremely unique vs This is unique I’m very upset vs I’m upset and I love you a ton vs I love you Sometimes, more words aren’t better.       | Continue reading


@seths.blog | 1 year ago

The Hegelochus lesson

More than 2,000 years ago, an actor in Greece botched a line in a play. In an inflection error, he said “weasel” when he meant to say “calm sea.” As a result, he was mocked by Sannyrion and then Aristophanes and others. He never worked again. The lesson might be that one innocent … | Continue reading


@seths.blog | 1 year ago

It doesn’t have to happen with intent, in fact, it rarely does. Micro-emotions appear on our face and then disappear in less than a second. Blink and you’ll miss them. But sometimes, pe… | Continue reading


@seths.blog | 1 year ago

Flashing on contempt

It doesn’t have to happen with intent, in fact, it rarely does. Micro-emotions appear on our face and then disappear in less than a second. Blink and you’ll miss them. But sometimes, people don’t blink. We’ve evolved to be hyperware of these tiny displays of emotion. And yet, mos … | Continue reading


@seths.blog | 1 year ago

Delivering good taste

There are lots of books on creating cooking, photography, writing and music. But they can’t possibly help you do better until you see and taste and appreciate what you’re trying to create. If you think what you’re serving is good, but others don’t, more recipes aren’t going to he … | Continue reading


@seths.blog | 1 year ago

They will lose your data

The rules are pretty consistent: We’re all creators now. Podcasting, videoing, photographing, spreadsheeting… and we’re building a foundation of valuable data as we go. The software companies that produce the tools we use push their engineers in many ways, but not to create resil … | Continue reading


@seths.blog | 1 year ago

How to change the world

All successful cultural change (books, movies, public health), has a super-simple two-step loop: AWARENESSTENSION–>Loop<– It’s easy to focus on awareness. Get the word out. Hype. Promo. I thi… | Continue reading


@seths.blog | 1 year ago

The answer to every question

If the thing of the moment is the answer to every single question, you might be in a bubble. If, regardless of the problem, the answer is crypto, homeopathy, or the internet, or perhaps GPT, essential oils or decarbonization, it’s possible we’re taking an easy way out. A new tech … | Continue reading


@seths.blog | 1 year ago

The ghost in the machine

“The computer wants you to click this button.” “It thinks you asked for something else.” “He’s mad at you.” Thousands of generations ago, we evolved our way into a magnificent hack. It turns out that we can more safely navigate the world by imagining that other people have a litt … | Continue reading


@seths.blog | 1 year ago

Shields up

Years and years ago, I helped the Weekly World News make a book. While their periodical was weekly, it certainly wasn’t news. They were just four people in a small office in Florida. They gleefully made stuff up every week. They had a few filing cabinets of stock photos, and they … | Continue reading


@seths.blog | 1 year ago

The gap between impossible and normal

It keeps getting shorter and shorter. This video couldn’t have been made, at any price, 18 months ago. 18 weeks ago, it would have required a thousand hours of work. Now, here it is. This impossible is going to happen faster and faster and faster.       | Continue reading


@seths.blog | 1 year ago

Is it possible to care at scale?

After 25 years, I stopped using a certain credit card for business. It was easily millions of dollars worth of transactions over that period. Did anyone at the company notice? Did anyone care? I still remember losing a client in 1987. Small organizations pay attention and care ve … | Continue reading


@seths.blog | 1 year ago

Your own billboard

Large sections of Los Angeles are studded with billboards for minor TV shows. These billboards exist nowhere else, even though there are televisions globally. Obviously, there’s ego at work here, but it’s sort of productive. First, there’s the ego of the producers/networks. They … | Continue reading


@seths.blog | 1 year ago

Simple techniques for complex projects

Warm up the machines that take a long time first. Stress test the go/no go parts of the project as early as possible. If the cost is low, replace dependent processes with parallel ones. Do the difficult parts when energy is high and the budget hasn’t been depleted. Ship before yo … | Continue reading


@seths.blog | 1 year ago

Conspicuous (non) consumption

One way to show status is by demonstrating how many resources you have. A bespoke suit, a huge graduation party, a fancy building… A bully who physically intimidates or an angry driver who cuts you off in traffic are each working to show their status and strength. But it’s also p … | Continue reading


@seths.blog | 1 year ago

Is it a t-shirt brand?

Not all projects become t-shirt brands, nor should they. The risk is in thinking you’re building one when you’re not. T-shirt worthy brands are a very small subset of the whole. The question is: Would your customers want to wear your logo on a t-shirt? Why? If you’re creating ide … | Continue reading


@seths.blog | 1 year ago

Allocating scarcity

If we’re lucky, we invent something that’s going to be in high demand. Reservations at a hot restaurant. Limited edition trading cards. Concert tickets… How to decide who gets them? One attractive option is “first-come-first-served.” It feels fair, after all. The theory is that p … | Continue reading


@seths.blog | 1 year ago

Revisiting stamps for email

I started agitating for this in 1997 and wrote about it in 2006. The problem with the magical medium of email is that it’s an open API. Anyone with a computer can plug into it, without anyone’s consent. This creates an asymmetric attention problem. The selfish, short-term-thinkin … | Continue reading


@seths.blog | 1 year ago

Bob Dobalina

I considered myself someone with an encyclopedic knowledge of a narrow range of mid-1960s TV and certain strains of pop music as well. I was stunned, then, to hear the song Zilch for the first time recently. Mr. Dobalina, Mr. Bob Dobalina. It’s unforgettable. And it’s from the Mo … | Continue reading


@seths.blog | 1 year ago

Dancing for the early adopters

The traveling circus didn’t have to appeal to everyone. They rode into town with the elephants, the bearded lady and the Tasmanian Devil, and the people who came, came. Once the folks who wanted excitement were exhausted, the circus left. The problem kicks in when the circus beco … | Continue reading


@seths.blog | 1 year ago

Projects and the red zone

Many projects are never finished. There are countless broken and not-quite-fixed cars in garages. There are crafts projects, massive redevelopments and everything in between. They sit unfinished because of bad planning, lack of resources, and most of all, a lack of resolve and sk … | Continue reading


@seths.blog | 1 year ago

A deal’s a deal

A fundamental building block of civilization is the understanding that contracts matter. Regardless of where someone is on the current political spectrum (from Alinksy to Mises), things can be understood to work better if the boss, the vendor, the client and the freelancer all co … | Continue reading


@seths.blog | 1 year ago