How is a content marketer different than your average, general purpose marketer? Let us count the ways—thanks to this entertaining infographic from Unbounce. We hope you enjoy it as much as we did!The post How a Content Marketer Is More than “Just” a Marketer [Infographic] appear … | Continue reading
Quality content is not a little island floating on your site, filled with carefully-crafted sentences. While you may indeed be creating quality content in the strictest sense of the word, Google cares just as much about the setting that lovely little gem sits in as the sparkling … | Continue reading
The idea of improving your business whilst also saving money might sound too good to be true. How about improving your business, saving money, and saving the environment? Although it may seem hard to believe,...read moreThe post 4 Simple Hacks That Can Improve Your Bottom Line by … | Continue reading
When it comes to using keywords in social media, most brands stick with a simple copy-and-paste strategy. Whatever keywords they are using on their websites, they stick a few of those onto social media and call it good. That's better than no social keywords, but social networks a … | Continue reading
Names have jobs to do, and solutions aren't pulling their weight. The post The problem with solutions appeared first on Velocity Partners. | Continue reading
Local SEO is getting a lot of attention right now because of the growing power of local searches. We love local SEO because it's simple to implement and can have profound advantages for search visibility. However, some brands are getting a little too careless with their local SEO … | Continue reading
When is the last time you generated a lead from your website? Would you even know if you did, or whether the lead came from another channel? In this article we’re going to be look...read moreThe post Is Your Website Useless? 7 Essential Questions to Ask Yourself appeared first on … | Continue reading
The Purpose of Hops and Handshakes Human conversation is filled with vital moments that are difficult to capture and easy to forget over time. Fortunately, today we have access to mobile video technology that allows for a much more personal connection when interviewing local busi … | Continue reading
The post Enterprise Content Strategy: Publish and Measure appeared first on The Content Wrangler. | Continue reading
Jonny Nastor and I want to help you develop, launch, and run a remarkable show. That’s why we created The Showrunner Podcasting Course — which is currently open, but closes today at 8:00 p.m. Eastern Time. And yes, I said show — not “podcast.” For most intents and purposes, the d … | Continue reading
Crappy products are marketing poison. Even if you’re a stupendous marketer with certifications from the world’s most prestigious universities, there’s only so much you can do advertise something that’s not great. Trying to sell an...read moreThe post How to Make Products That Don … | Continue reading
It's hard to talk about yourself, isn't it? You might be afraid you're not saying enough, or that the story you're telling is boring, or worse - that you're coming across like you're bragging. Introductions are basically throwing a handful of ideas at a new, unexamined wall and … | Continue reading
We often hear about the ways social media breeds unhealthy habits, like addictive scrolling, jealousy, and self-comparison. In fact, a recent study found that out of five popular social media platforms, Instagram, where people display...read moreThe post 5 Ways Social Media Can A … | Continue reading
Ever wished you had a crystal ball and knew exactly what your customers were thinking? When used correctly, social media listening can be a lot more accurate than a crystal ball. Major companies like Intel, H&M, and Ikea all use social listening to discover candid feedback that h … | Continue reading
Geo targeting is a more advanced local SEO strategy: It focuses on finding out where prospects are making decisions around your city (typically on mobile devices), then targets content specifically for those locations. Geo-targeting allows you to pick specific places beyond your … | Continue reading
As any startup CMO will tell you, eCommerce is a highly competitive industry. Therefore, that glaring need to stand out shines even brighter. Efficiency and convenience are just the first steps towards conversion. To really...read moreThe post 4 Essential Tips for eCommerce Start … | Continue reading
Content marketing ain’t magic. It takes an intense amount of work to make it work. Most companies simply aren’t serious enough to reap the benefits. I should add, the content marketing fails most companies are bound to experience also trace to not knowing what needs to be done. I … | Continue reading
The Pötzleinsdorf park is a great place to spend a few hours in Vienna. It's clean, green and absolutely a pleasure to walk in. There are no bicycles and no dogs allowed (by the way I love dogs). That's why it's very quiet. There are a lot of benches where you can sit and read a … | Continue reading
Cybersecurity is a hot topic nowadays. In a world where most of the human activities are conducted online, hacker attacks,The post Official Institutions Lack Proper Cybersecurity appeared first on GOPCSOFT. | Continue reading
Ideas are the air that marketing needs to breathe. Maybe you are familiar with this quote from Linus Pauling, the Nobel Prize winning scientist and author. “The best way to have a good idea is to have a lot of ideas.” Studies reveal highly creative people don’t necessarily produc … | Continue reading
Wanita muslimah diwajibkan untuk meutup auratnya mulai dari atas kepala sampai ujung kaki dan hanya disisakan telapak tangan dan wajah saja. Jika anda menutup aurat anda secara sempurna, maka anda akan mendapatkan banyak manfaat, apalagi jika anda menggunakan busana syari. Salah … | Continue reading
Ketika kita sudah mulai akan lulus SMA atau SMk, kita harus segera menentukan kemana akan melanjutkan studi dan jurusan apa yang akan kita pilih. Untuk menentukan jurusan yang tepat, tentu harus berdasarkan dengan kemampuan yang dimiliki dan minat kita terhadap jurusan tersebut. … | Continue reading
The Purpose of Hops and Handshakes Human conversation is filled with vital moments that are difficult to capture and easy to forget over time. Fortunately, today we have access to mobile video technology that allows for a much more personal connection when interviewing local busi … | Continue reading
We have discussed topic clusters before as a method of organizing your website and choosing how to connect your pages with internal links. Basically, topic clusters are an extra-simple mind-mapping technique where you choose one important topic – your pillar – and then choose a c … | Continue reading
Every brand develops in its own unique way. However, successful businesses share common marketing elements. If our blog has taught you anything, you know social media advertising is a must-do for small and large companies...read moreThe post 3 Digital Marketing Techniques to Get … | Continue reading
Google drives the vast majority of content creation - how the search engine giant responds to, indexes, and places various pieces of content steers the practice as a whole. Google is in turn driven by the individual searcher: you can bet if searchers are gravitating towards a con … | Continue reading
To say that the online eCommerce market has become cut-throat would be to understate the matter. Whereas we have grown accustomed to typical BlackHat SEO tactics and avoid them like the plague, there is a new threat in town that could be doing extensive damage to your website rig … | Continue reading
It is extremely valuable to understand the fundamentals of web design if you wish to venture in design, social media or digital marketing. Fortunately, there are a number of excellent courses online as well as tools that can guide you through the basics. At the minimum, the essen … | Continue reading
Digital marketing has completely revolutionised the way companies and businesses market and sells their products. A client must be able to access your services online, compete in today’s climate. At Cool Cabeza agency in Farnborough, we offer state of the art web design services … | Continue reading
With the rise of social media has come the rise of social media addiction. It’s easy to overlook social media and internet addiction. In comparison to opioid addictions, it seems harmless. However, when social media...read moreThe post Social Media Rehab: 3 Tips on Fighting Socia … | Continue reading
Internships are bittersweet. They offer great opportunities to get experience in the field and build professional connections, but they don’t automatically guarantee employment. When interning, your objective should be to pad your resume with quality...read moreThe post 6 Signs Y … | Continue reading
Let's talk about personalization and Google's big problem. We're used to thinking of online personalization as a good thing in marketing – it helps engage the customer and sell products! But when it comes to search engines, personalization clashes directly with SEO: Using the exa … | Continue reading
In many industries, converting a consumer isn’t enough. Brands like Coca-Cola and Starbucks rely on loyal customers to keep buying their products. Any company that banks on customer loyalty has to deliver quality experiences over...read moreThe post How to Build a Roadmap for Cus … | Continue reading
Starting a new business is exciting. It’s also challenging and can cause a lot of headaches. If you do not follow a well-structured business plan, then there’s a chance that your efforts may go to...read moreThe post 5 Essential Social Media Marketing Tips appeared first on Socia … | Continue reading
The Purpose of Hops and Handshakes Human conversation is filled with vital moments that are difficult to capture and easy to forget over time. Fortunately, today we have access to mobile video technology that allows for a much more personal connection when interviewing local West … | Continue reading
There are many external uncontrollable and unpredictable events that impact our organizations, and success and survival require uniqueness and remarkability.The post Things that will hurt your career if you’re not special appeared first on GOPCSOFT. | Continue reading
We've discussed the perils of Instagram's shadowbans and the sort of practices that can lead to shadowbanning, but there are many ways to be bad at Instagram marketing. Let's take a look at the mistakes that may not get you banned, but can absolutely damage your brand if you aren … | Continue reading
What do you attribute to your social media success (or failure)? Are you always on the lookout for tools and tips that can help you perform at a higher level in the future? There is...read moreThe post 5 Tools To Maximize Your Engagements On Social Media appeared first on Social … | Continue reading
You've probably seen website push notifications before. These are the requests that pop up on a variety of websites, asking if you want that site to send you messages in the future. The request typically comes with a "block" or "allow" option for visitors to choose. If they choos … | Continue reading
In some ways, virtual reality (VR) represents the promise of the future. It allows us to participate in a setting that isn’t actually present, but feels as if it could be. But in other ways,...read moreThe post Virtual Reality: The next Big Thing or Flash in the Pan? appeared fir … | Continue reading
We have previously talked about the interesting effect of "dark social," or the social media activity that exists (i.e., eyeballs on your posts) that can't be measured by social signals or other metrics. It's an interesting effect, and led to discussion about Facebook's dark post … | Continue reading