If a traditional picture is worth a thousand words, what do you think a video is worth in today's social currency? To hear power players like Hubspot and Forbes tell it, it's worth a staggering 80% of all web traffic in the next two years. That's the actual projection of how muc … | Continue reading
Keyword research is one of the most important and high-return activities in the online marketing field. While searching for the right keywords, you also acquire an insight into what matters most to your customers.Working on search engine optimisation is not about bringing visitor … | Continue reading
Marketing and sales are closely related, but not exactly the same. It’s vital to your business that you know the difference. Just ask marketing expert Bryan Kramer. He is a two-time bestselling author of the...read moreThe post The Recent Shift in the Marketing and Sales Landscap … | Continue reading
Sue B. Zimmerman, otherwise known as the #InstagramGal and #TheInstagramExpert is a master at Instagram for Business. She teaches entrepreneurs, business executives, and marketing professionals how to leverage the power of Instagram for business marketing. Sue B. is the author of … | Continue reading
Too many brands treat social media like their own personal soapbox. They invest all their energy preaching to their customers, but don’t spend enough time listening. Fewer than one out of four businesses actively listen...read moreThe post The 5 Best Social Media Listening Tools … | Continue reading
Images and content are marketing's bosom buddies - they go together perfectly in nearly every platform, helping to emphasize one another and underline brand messages. That's great for the consumer, but what about on the backend, when it comes to Google's indexing practices? Can G … | Continue reading