Special thanks to Gav Knafo for his quantitative analysis work which made this article possible. We reverse engineered Instagram’s algorithm to find the magic number of likes it takes to viral. I commissioned a 3-day study that followed 31 posts, tracking likes and comments at di … | Continue reading
I spent over $100,000 to turn myself into an influencer. It wasn't worth it. Social media alone will never get you real business – so let me tell you what will. | Continue reading
A good cold email can open doors, break through barriers to access, and form powerful business relationships. But with a simple growth hack, you can turn your cold emails into a superpower. How much of a superpower? Using this technique, we got through to the Head of Communicatio … | Continue reading