Cohort retention rate is the most important product market fit metric | Continue reading
For most early startups, I think the most important metric to understand and attempt to grow is cohort retention rate. | Continue reading
The basics of effective referral programs is simple: if you invite another user, both you and the user get a monetary reward. | Continue reading
While every company that gets to unicorn status usually has multiple significant acquisition channels, there are two that are the most common: Referrals and SEO. | Continue reading
Bottoms up growth teams are the most effective growth teams at scale. | Continue reading
Every company has growth goals. Goals are a great tool to challenge the team to reach significant growth milestones, and significantly affect employee motivation. | Continue reading
Almost every successful conversion optimization falls into one of two categories: increasing intent or increasing ease (reducing friction). | Continue reading
Developing an effective metrics on-call is key to maintaining a high rate of growth. | Continue reading
This is a part two to my previous post: The 4 most important factors when evaluating growth opportunities . Now that we know how to evaluate if an idea is good or not, how can we come up with the ideas in the first place? In this post I will talk about the three main sources of … | Continue reading
Recently, I did office hours for a few YCombinator startups, and SEO was a popular topic. I was giving similar advice to each startup, so decided to write a blog to document the advice I gave. In this post, I’ll talk about how to get started with SEO at very early stage companies … | Continue reading
The two most important skills in growth are finding great opportunities and executing with high velocity. In this blog post, we’ll talk about the first one, finding great opportunities. | Continue reading
Every company has a different optimal growth strategy. So, every company needs a different kind of growth team to find and execute on that strategy. In this post, I’ll talk about general concepts to consider when building a growth team, a base for you to iterate on to create the … | Continue reading
This post will have general advice to exploring new growth opportunities | Continue reading
Mobile acquisition growth is a must-do for any company who has a product that is an app. This blog post will talk about how to think about mobile acquisition, tools you should have, and a few strategies you can pursue to increase your mobile acquisition. | Continue reading