How Do You Select Customers for Customer Interviews?

Have you heard? My new book Continuous Discovery Habits is now available. Get the product trio's guide to a structured and sustainable approach to continuous discovery. Welcome to the next installment of Ask Teresa, the column where I address common questions about continuous dis … | Continue reading


@producttalk.org | 2 years ago

A Look at the Discovery Tech Stack at 99designs

Have you heard? My new book Continuous Discovery Habits is now available. Get the product trio's guide to a structured and sustainable approach to continuous discovery. In case you missed it, Tools of the Trade is a new series on Product Talk. In each edition, we talk with a cont … | Continue reading


@producttalk.org | 2 years ago

Opportunity Mapping: An Essential Skill for Driving Product Outcomes

The following is an excerpt from my upcoming book, Continuous Discovery Habits. It’s the opening to my chapter on Opportunity Mapping. Read to the end for an exciting new announcement. “To maintain the state of doubt and to carry on systematic and protracted inquiry—these are the … | Continue reading


@producttalk.org | 3 years ago

Oppertunity-Solution Trees

I’ve found a visual aid that is profoundly changing the way teams work. It’s working so well that I feel compelled to write a book about it. But that’s going to take time and I want you to have it today. So I’m going to scratch the surface in this blog post. I suspect you […] | Continue reading


@producttalk.org | 3 years ago

Why Product Trios Should Interview Customers Together

The following is an excerpt from my upcoming book, Continuous Discovery Habits. I’d love your feedback in the comments. After reading, are you ready to interview as a trio? Still have doubts? Please let me know your thoughts. Product research needs to be timely, actionable, and b … | Continue reading


@producttalk.org | 4 years ago

Everyone Thinks They’re Managing by Outcomes. Here’s How to Do It

Last month, I spoke at the Business of Software (BoS) conference in Boston. BoS has been on my short list for a very long time and it did not disappoint. Mark Littlewood, the organizer of the event, does a fantastic job and it shows up in every little detail of the event. The aud … | Continue reading


@producttalk.org | 4 years ago

Creating a Sustainable Continuous Discovery Practice at CarMax [Case Study]

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). I’m excited to share another one with you today. This case study is about a team at CarMax that I just finished working with. You’ll see that they already had good discovery … | Continue reading


@producttalk.org | 5 years ago

Why Engineers Should Participate in Product Discovery

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty Cagan, in Inspired, argues, “If you’re just using your engineers to code, you’re only getting abou … | Continue reading


@producttalk.org | 5 years ago

Stop Validating and Start Co-Creating – Product Talk

Meet Sally and Pam. Sally is a product manager, Pam a user experience designer, and they are working on a new mobile app. They’ve conducted customer interviews, defined their MVP, and are now working through the initial designs. Even though their MVP will only include a fraction … | Continue reading


@producttalk.org | 5 years ago