Microsoft auto ads, Verizon Media shopper data: Monday’s daily brief

Plus, the state of agency professionals | Continue reading


@marketingland.com | 3 years ago

CDPA differences, Social CPMs, Martech Replacement Survey: Friday’s daily brief

Plus, is everybody cool with AI? | Continue reading


@marketingland.com | 3 years ago

CCPA vs. CDPA: Comparing Ca. and Va.’s Data-Protection Laws

What marketers and data processors need to know about the differences between these laws | Continue reading


@marketingland.com | 3 years ago

The Martech Replacement Survey

A lot has changed over the last year, but how has that affected the martech stack? | Continue reading


@marketingland.com | 3 years ago

Accelerating ABM journeys, a better conference handout: Thursday’s daily brief

Plus, take our Martech Replacement Survey | Continue reading


@marketingland.com | 3 years ago

Most U.S. marketers ready to quit in last year

Sobering data from a new Sitecore survey | Continue reading


@marketingland.com | 3 years ago

Accelerating the ABM customer journey

Pepperjam's experience with the new Journey Acceleration Measurement solution from Madison Logic | Continue reading


@marketingland.com | 3 years ago

Agile marketing, M&A in martech: Wednesday’s daily brief

Plus, is it martech or technology for marketing? | Continue reading


@marketingland.com | 3 years ago

Actionable SEO & PPC content training at SMX Create — just $149

After a few focused hours, you’ll be ready to write high-ranking content, optimize copy for organic visibility, create visually stunning display ads, and more. | Continue reading


@marketingland.com | 3 years ago

Equinox’s forced trial, virtual meetings best practices: Tuesday’s daily brief

Plus, streaming is soaring. Will data collaborations rise to the occasion? | Continue reading


@marketingland.com | 3 years ago

How Equinox pivoted from clubs to content

Using collaboration service Airtable, the in-person fitness brand rapidly re-thought its digital content | Continue reading


@marketingland.com | 3 years ago

Visual storytelling, Verizon Media: Monday’s daily brief

Plus, will Facebook do a Clubhouse thing? | Continue reading


@marketingland.com | 3 years ago

Maryland’s digital ad tax, Gen X work habits: Friday’s daily brief

Plus, a major adtech acquisition | Continue reading


@marketingland.com | 3 years ago

Maryland’s digital ad tax may be a constitutional overreach

Shining a light on potential problems for Maryland's digital advertising tax grab | Continue reading


@marketingland.com | 3 years ago

Consumer insights, presentation tips: Thursday’s daily brief

Plus, further thoughts on the great martech debate | Continue reading


@marketingland.com | 3 years ago

Infutor scales its consumer insight capabilities

A new product, Total Consumer Insights matches hundreds of signals to first-party data-based profiles | Continue reading


@marketingland.com | 3 years ago

It doesn’t have to be martech to be in a martech stack

Asking what is and isn't martech leads to complex considerations | Continue reading


@marketingland.com | 3 years ago

Integrate launches the Demand Acceleration Platform

As buyers build their own journeys, B2B marketers are engaging further down the funnel than ever | Continue reading


@marketingland.com | 3 years ago

Google tests lists, CDPs unify: Wednesday’s daily brief

Plus, picking the right podcast | Continue reading


@marketingland.com | 3 years ago

Pandemic shifts, call-in customers: Tuesday’s daily brief

Plus, SMX Create Early Bird rates | Continue reading


@marketingland.com | 3 years ago

Lowest SMX rates expire Saturday — book now & save!

Book now to secure your All Access pass for just $99! | Continue reading


@marketingland.com | 3 years ago

Reinventing websites for brands and ecommerce: Monday’s daily brief

Plus, Martech is hiring | Continue reading


@marketingland.com | 3 years ago

Reimagining a brand website

Websites remain central to the digital experience. Here's how to approach a relaunch | Continue reading


@marketingland.com | 3 years ago

Data storytelling, RevOps council: Friday’s daily brief

Plus, an ecommerce forecast for 2021 | Continue reading


@marketingland.com | 3 years ago

What are you waiting for? This is your chance to learn how content can help you earn more organic traffic, execute more effective PPC campaigns, and generate greater profits. | Continue reading


@marketingland.com | 3 years ago

Virtual events, agile teams: Thursday’s daily brief

Plus, Salesforce's ABM tools and Amobee's new identity partner | Continue reading


@marketingland.com | 3 years ago

Form Your Agile Marketing Teams Around the Customer

How work gets delivered by different agile teams | Continue reading


@marketingland.com | 3 years ago

Salesforce introduces new AI-driven ABM capabilities

Marketing and sales will now be ablt to target campaigns at accounts, not just individual contacts at account | Continue reading


@marketingland.com | 3 years ago

MarTech Day 1 rundown: Wednesday’s daily brief

Plus, AI for performance-driven language | Continue reading


@marketingland.com | 3 years ago

MarTech: Chasing the changing customer

Marketers and customers are locked in a continuum of ongoing change | Continue reading


@marketingland.com | 3 years ago

Pandemic’s impact on consumers, in-housing: Monday’s daily brief

Plus, ABM isn’t a cure-all | Continue reading


@marketingland.com | 3 years ago

Brand relevance index, headless CMS: Tuesday’s daily brief

Plus, CDPA untangled | Continue reading


@marketingland.com | 3 years ago

CDPA: Untangling personal, public and sensitive data

A close look at Virginia's data privacy law reveals potential loopholes and regulatory uncertainty | Continue reading


@marketingland.com | 3 years ago

Join us tomorrow for free at MarTech

Discover actionable tactics to some of your most crucial marketing challenges at MarTech, online this week for free! | Continue reading


@marketingland.com | 3 years ago

IBM Watson boosts vaccine campaign, Pinterest climbing: Friday’s daily brief

Plus, Stirista acquires VDC | Continue reading


@marketingland.com | 3 years ago

Evaluating virtual events, success with speakers: Thursday’s daily brief

Plus, Bronto ESP gets deleted | Continue reading


@marketingland.com | 3 years ago

Oracle NetSuite to shutter Bronto

Are smaller marketing automation providers doomed to extinction? | Continue reading


@marketingland.com | 3 years ago

IAB Tech Lab unveils proposed privacy standards

Best practices for user-enabled identity tokens are controversial following Google's recent opposition to any form of tracking. | Continue reading


@marketingland.com | 3 years ago

Virginia’s upcoming laws, CDPs vs. marketing automation: Tuesday’s daily brief

Plus, local marketing masters and the headless CMS | Continue reading


@marketingland.com | 3 years ago

How targeted advertising is impacted under Virginia’s CDPA

The legislation will give Virginia consumers certain data privacy rights, but there are some curious exceptions | Continue reading


@marketingland.com | 3 years ago

MarTech is next week… secure your free pass now!

Don’t miss this chance to get up-to-speed on your evolving customer, discover profit-generating marketing technologies, and grow your professional network... all for free. | Continue reading


@marketingland.com | 3 years ago

Podcast strategies, Google reactions: Monday’s daily brief

Plus, how to spot a Salesforce admin | Continue reading


@marketingland.com | 3 years ago

How a podcast can add value to your marketing

If you're betting big on webinars or podcasts, make sure you can add value first | Continue reading


@marketingland.com | 3 years ago

Taco Bell’s new AI, digital transformation: Friday’s daily brief

Plus, Merkle expands its tech team | Continue reading


@marketingland.com | 3 years ago

MarTech approaches, Sitecore’s CDP: Thursday’s daily brief

Plus, Google privacy | Continue reading


@marketingland.com | 3 years ago

Sitecore makes its CDP move

Acquisitions of Boxever and Four51 come two months after a big funding round | Continue reading


@marketingland.com | 3 years ago

Get your free MarTech pass now

Join us in two weeks at MarTech, online March 16-17, for actionable tactics to reach your changing customer. | Continue reading


@marketingland.com | 3 years ago

Chipotle’s loyalty gains, Semrush IPO: Wednesday’s daily brief

Plus, another alternative identifier in adtech emerges | Continue reading


@marketingland.com | 3 years ago