Social media is a beautiful thing. It connects people together who may never have had the chance to speak before. It gives people a voice who might never have had a platform. When it comes...read more | Continue reading
Twitter is reportedly planning to layoff hundreds of employees in a bid to trim costs and become a more favorable buyout target. | Continue reading
Suzanne Copeland, CMO of Sterling National Bank shows how the banking industry is using content marketing in ways other brands have not even thought of. | Continue reading
21 of the most impressive Facebook 360 videos published by brands for you to draw inspiration from. | Continue reading
Experts suggest a lot more data than you think may be shared when using WhatsApp. Here are the privacy implications and the best alternative to WhatsApp. | Continue reading
We polled some of the savviest sages in social media to help you think through your 2017 social media strategy. Here are their best tips for you. | Continue reading
With the growth of social media, it's easy to forget about the power of email. MailChimp's CMO gives his advice on how to master email marketing in 2017. | Continue reading
Who won the 3rd debate? Clinton? Trump? You’ve probably already decided and are now perusing social media to figure out what everyone else thinks, right? | Continue reading
Facebook is testing new Facebook Messenger features. The most groan-worthy change is “Messenger Day” that follows in the footsteps of Snapchat Stories. | Continue reading
Generation Z are NOT the same as millennials. Here are the 3 most important facts you need to know about the next generation — Gen Z. | Continue reading
Marketers once dismissed Facebook video ads, but the numbers don't lie: video ads have a 175% return. Learn how to make quality ads with these easy tricks. | Continue reading
Salesforce revealed Friday that the company is walking away from a Twitter acquisition deal, citing that Twitter “wasn’t the right fit.” Is Softbank next? | Continue reading
GlassesUSA Director of Direct Marketing, Paz Zvick, provides recommendations for a successful influencer marketing campaign. | Continue reading
Facebook recently began testing the addition of ads in Facebook Groups | Continue reading
Twitter confirmed that it has begun testing a new “Explore” page; a feature designed to promote content discovery on the platform. | Continue reading
Ever consider influencer marketing for your brand? Cox Communications shares its tips to create a strong influencer program with lasting impact. | Continue reading
More often than not, businesses have no process in place for generating leads. Here are 9 proven, actionable ideas to energize your lead generation efforts. | Continue reading
Snapchat announced that it will be reversing previous changes to the app that have been unpopular with its users. The Auto Advance feature will be removed. | Continue reading
Traditional web design is broken. Let me know if this scenario sounds familiar: spending tons of cash working with a designer, waiting 3-6 months for minute detail alterations, waiting another 3-6 months for bug fixes and...read more | Continue reading
Here's how Dow Water approaches consultative selling, stays relevant with a growing user base, and is working to help solve water issues around the globe. | Continue reading
Parallel to the rise of Instagram’s own economy, here are 8 tools and tactics that will help you make money from this formidable, emerging ecosystem. | Continue reading
Who won the debate? Take our Twitter poll to have your say. | Continue reading
If you've ever seen a Budweiser ad, you can tell their marketing team is top-notch. Learn how Anheuser-Busch brews their marketing beer to perfection. | Continue reading
To help you launch this initiative, here are five stellar ideas from five marketing supernovas. | Continue reading
How can content make an impact on your business? We spoke to Vincent Mifsud, CEO of ScribbleLive, to get his take on the content marketing conundrum. | Continue reading
Filled with intrigue, interest, love, lust, war, and endless trolls, there’s no conceivable way for a brand to thrive online without a decent handle on social media. And frankly many don’t. But why? A recent...read more | Continue reading
Rebranding is more than just changing your business name. Learn how Flex managed its reinvention and see what insights might apply to your own organization. | Continue reading
Here are the top 5 reasons to build an online customer/partner community for your organization. | Continue reading
BBVA Compass' brand marketing campaign “Banking on a Brighter Future” is an initiative committed to inspiring random acts of kindness in the community. | Continue reading
Ever consider creating a website custom audience? Don't know what that even is? Learn all about this powerful form of targeting from ad expert Jon Loomer. | Continue reading
Social Media Explorer is a proud media partner for the disruptive marketing event of the season - Incite Group's Marketing Summit 2016 October 27-28 2016. | Continue reading
Drew Neisser's marketing book "The CMO’s Periodic Table" is a gold mine of information and inspiration for both young marketers and seasoned execs. | Continue reading
Reddit gets about 542 million visitors per month. Here are the basic steps on how to use Reddit to drive traffic to your website or blog. | Continue reading
Trump is the first presidential candidate in history to launch a national Snapchat filter, in an all-too-transparent attempt to woo the millennial vote. | Continue reading
We talk with the VP of Global Content Solutions at The Economist about his secrets on rising above the noise with their content | Continue reading
Okay, I’ll admit it — I’m a gadget geek. I love consumer electronics, a passion that has made CES a cherished pilgrimage for nearly three decades and certainly made my 15 years working with Panasonic...read more | Continue reading
Search Engine Optimization (SEO) strategies have shifted dramatically. Here are nine SEO optimizations that you can not afford to ignore. | Continue reading
Trying to create viral content? Here's what you can learn from the trends guiding over 3 Billion article shares across the web. | Continue reading
Twitter announced today that photos, videos and Quote Text will no longer count against the 140 character limit imposed by the platform. | Continue reading
Millennials will represent 40% of the workforce by 2020. If you won’t meet our needs, we’ll just start our own companies, or drive for Uber until we do. | Continue reading
How does the Grammys approaches the challenge of marketing a show that airs one night per year? The keywords here: social, social, and more social. | Continue reading
When I’m wrong about something, I admit it. I don’t shy away from my errors and attempt to sweep them under the carpet. In 2012, I TOTALLY blew off Snapchat. I saw it as nothing...read more | Continue reading
Use these 10 tools to speed and simplify your content creation, and get amazing results from your online presence. | Continue reading
It’s on. Since Hillary Clinton became the official nominee for the Democratic Party, the race for the presidency has exploded on social media. Of late, Donald Trump has taken the lead with a larger and...read more | Continue reading
When an Apple fanboy is left unimpressed at the end of the grand iPhone 7 reveal, it should be considered the harbinger of things to come. | Continue reading
Millennials are redefining the term "Generation E" — with their innate ability to capitalize on the spirit of entrepreneurism. | Continue reading
Starting a blog takes time, energy and a plan of action. Here are 6 simple tips on how to start a blog properly from the outset. | Continue reading
From hundreds of marketing tools, we have found THE ONE. This versatile yet simple tool made our newsletter subscription count skyrocket like never before. | Continue reading