Everyone is entitled to their own taste. But this isn’t the helpful answer to the question, “is this good?” Whether it suits your taste might be irrelevant. “It doesn’t resonate with me” is not the same as “No one will like this.” The professional understands that they need empat … | Continue reading
That makes it easy. “I’m in favor of unfiltered online commentary (without the misogyny, racism and mob manipulation.)” “I’d like to run a marathon (without getting tired).” “I’m in favor of strict copyright law (except for the endless © trolls and with just the right amount of f … | Continue reading
What if there were a pipeline into your day, a series of emails or posts or feeds that had nothing but nice things, positive feedback and encouragement coming your way? Amazingly, you could build something like that in just a few minutes and have it forever. If the bad news (comm … | Continue reading
That’s not the same as raising the average. With the advent of the high jump, the idiom raising the bar became well understood: If you can’t jump over the bar that the current leader cleared, you don’t win. But most of the innovations that change our culture don’t actually increa … | Continue reading
The scientific rule of thumb is simple: When you make a bold claim, you need significant research to back it up. Telling us that eating vegetables is healthy can be justified by a fairly simple high school science paper. But if you want to claim that the moon is made of celery an … | Continue reading
Among the top 500 grossing Hollywood movies of all time, this movie is the most profitable in return on investment. And among all Hollywood movies in the top 1,500 at the box office, Paranormal Activity is far and away the highest return, outperforming almost any investment the s … | Continue reading
It’s easier than ever. Solvents, power tools, market research, AI, committee meetings, online reviews and ennui are all aligned in one direction. To fit all the way in. Of course, once you sand off all the edges, it’s hard to get traction. Hard to find the texture or anything wor … | Continue reading
Thanks to everyone who has read, talked about and taken action around my new book, The Song of Signficance. If you have a chance to post a review, that would be great. And you can find the podcasts here. The first step in making things better is talking about it. | Continue reading
The hard part isn’t good ideas. It never has been. The hard part is choosing. Ask GPT for ten subtitles for your book, or sixteen ways to hold a surprise party, and you’ll be delighted at how useful they are. Ask Dreamstudio or Kittl for some logo designs, same thing. There is cr … | Continue reading
If so, it might be worth learning. If so, it might pay to let someone who has learned it take care of it. Coding is a skill. But it’s not clear that the person who knows how to code should be doing your design. Teaching is a skill. But simply because someone is good at […] | Continue reading
Robert Johnson is known as the king of the Delta blues. One reason is that his small output was brilliant. The other, bigger reason is that the recordings that remain of his short life are among the earliest that sound good… most audio recordings from before 1936 sound antique an … | Continue reading
If you go to a health food store and buy some pills with selenium, colloidal silver or other mysterious substances in them, it’s possible that they’ll make you feel a bit better. On the other hand, if you take a large dose, you’ll get sick or possibly die. In very small doses, al … | Continue reading
A new business is complicated. It involves weaving together suppliers, partners, customers, processes, technology, leases, employees, logos, capital and more. Along the way, it’s easy to get distracted, but focusing on the hard parts is a useful way to move forward. You could wor … | Continue reading
One takes a little more effort than the other. While throwing shade might be more fun, it eventually runs out of energy. It’s designed to end conversations, not start them, to intimidate, not encourage. Turning on lights helps everyone. | Continue reading
Part of the challenge of hanging out with cannibals is that it’s very difficult to get a good night’s sleep. The math of finding a group of people that cares about community is pretty compelling. While individual selfish choices might feel productive in the moment, if they underm … | Continue reading
The future never arrives, of course, but it has a powerful force that’s impossible to avoid. We can see it as a threshold, a doorway toward something new. Or we can fight it as an unwanted change, and discover that it has traction, tenacity and leverage. We can influence the futu … | Continue reading
There’s a high-end grocer in a very expensive neighborhood of New York–and they focus all of their energy on Italian food. Everything is imported, and they spend a lot of time and money earning the premium they charge for an authentic Italian shopping experience. And then a lazy … | Continue reading
“Do you want to know what I think?” The best answer might be, “no.” Because this person is not very good at offering useful feedback. Because you didn’t create this product or service or performance to please this person. They’re not the customer. Because you’re not going to revi … | Continue reading
Digital abundance creates a new problem. Most of our lives are filled with “or” decisions. You can have this or that. You can save money for the big party or you can go out for lunch. You can have exactly one thing for dessert–cake or fruit. But the war for our attention has give … | Continue reading
For a certain cohort of high-performing students at famous colleges, graduate school feels irresistible. If you’re good at school, the challenge and offer of law school, med school or a famous business school means you get to do more of what you’re good at. You’re offered a high- … | Continue reading
One show can make Netflix’s year. One stock can make the numbers for an investor. One player can drive a team to victory. The key is, “I’m not sure which one it’s going to be, but it’s going to be one of these.” The challenge with falling in love with the potential of just one [… … | Continue reading
Culture makes it tempting (and easy) to insulate ourselves from reality. Credit card debt is an invisible burden, until it’s not. Ignoring the changes in our climate makes our days easier, but not our years. We can avoid the bank balance, not work on the annual budget and ignore … | Continue reading
Crisp faces many opponents: entropy, laziness, time, compromise and false shortcuts. And fear. Most of all, fear. Things rarely become crispy on their own. Instead, it requires care and effort. An ume shiso hand roll begins with a crisp piece of nori, but within a minute or two, … | Continue reading
The alphabet is one. 26 letters, no more. One order, that’s it. The Beatles are another. John, Paul, George and then Ringo. The Marx Brothers, the Three Stooges, The Supremes. The astrological zodiac gets us to twelve, but I’m having a really difficult time finding a memorable se … | Continue reading
…perhaps we should stop. Unless the going was the point. | Continue reading
The empty part of the drawer is what makes it a useful tool. Same goes for a filing cabinet, a toolbox and a calendar. Slack is underrated. | Continue reading
The wrong question is, “our project isn’t catching on, how do we promote it better?” The right question is a little more nuanced and far more important, “We’re seeking to make a change in part of the world. How do we find the right people and tell them the right (true) story that … | Continue reading
Treasure it when you find it. Offer it when you can. One of the greatest joys of being an author is the other authors. The game theory would indicate that authors are competitors–there are a scarce number of publishers, of bookshelf slots, of readers. But, being the only author i … | Continue reading
A project is a promise. It’s about coordinating unknowable future events to deliver something of value. Showing up on time for a meeting is a project (airlines! traffic! weather!) and so is building a skyscraper. That next podcast you’re going to publish is a project, and so is c … | Continue reading
Culture seeks shortcuts. The oldest shortcut is: “Friend or foe?” If we know the answer to that, a whole bunch of time gets saved, and fear is reduced as well. The labeling goes beyond which team, cadre, tribe or village someone is part of. It extends to the ways we demonstrate w … | Continue reading
The urgent problem might actually benefit from a short cooling-off period. But important challenges can’t wait. Today is a good day to remember that better is possible, and that we shouldn’t wait for the problem to become easy or fade away. Better begins with each of us, but it e … | Continue reading
The first few moves of a chess game give the player almost unlimited freedom. There are countless legal moves, and nothing to constrain the choices that a player makes among them. But as we add leverage to our culture and our organizations, the choices aren’t as easy. Jerry Garci … | Continue reading
In the pre-media world, we bumped into fables, or news from across the village, but mostly, our role models and experiences were based on reality. Now, when it’s not unusual to spend eight hours a day surrounded by media fueled by greatest hits (worst offender, breaking news, ric … | Continue reading
We often see problems through the lens that we’re used to using. The banker sees a solution around money, the activist might see an opportunity for social justice. The technologist figures that a computer and more data might help, and the bureaucrat is looking for a system to put … | Continue reading
Perhaps this is what your team needs from you: Agreeableness is not the same as agreeing. In fact, they have little in common. Finding someone who’s only job is to agree with everything that is said is easy. On the other hand, agreeableness is the skill of having a contrary posit … | Continue reading
My new book is urgent and it’s personal. Some readers have told me that it’s also their favorite. It opens the door to a better way to work and to find meaning in how we spend our days. I’ve done dozens of podcasts talking about it, but when I talk about it, it’s not nearly […] … | Continue reading
While it’s likely that you own a bike, you probably don’t have a front-wheel recumbent bicycle in your garage. Even though it’s more efficient, more comfortable and often faster. How did that happen? In 1933, a twenty-year old speed record was broken by a racer on a recumbent bik … | Continue reading
We can tell from the words. “I’m just doing my job.” “Will this be on the test?” “Don’t blame me.” “It’s what everyone else is wearing.” Keep your head down, do what you’re told, don’t stick your neck out, and most of all, pay attention to what everyone else is doing. All of this … | Continue reading
That’s great news. The thing you need, the road ahead, the element that will transform your project–it appears to be inconvenient. That’s terrific, because it means that most other people can’t be bothered. It’s valuable because the very inconvenience of it makes it scarce. The s … | Continue reading
Every driver benefits from good brakes. It makes driving safer. Only a few skilled drivers benefit from better acceleration. Our habit is to compare top speed, horsepower, short-term returns and status. In every field, not just cars. But it probably pays to make sure that there g … | Continue reading
There are two approaches: Broaden your offerings, make them easier, cheaper and more available. Dumb them down and race to the bottom. Or… Focus on the customers who care enough about your idiosyncratic and particular offerings that they’ll not only happily walk away from the les … | Continue reading
What do we say when a customer or colleague says, “thank you”? For a long time, it was “you’re welcome.” This indicates that you put in some effort and you’re willing to do it again on request. Recently “no problem” has become more common. This implies that the effort could have … | Continue reading
A few years ago, I posted about the hardware setup you can use to look better and feel better when working in a distributed organization. Since then, I’ve tried many hacks for how to integrate Keynote presentations into this environment. I used some fancy software that was heartb … | Continue reading
We’re quick to stop to see the car wreck, the billionaire having a meltdown, or the professional wrestlers pretending to be political leaders. But it often seems more difficult to take a moment to watch people building something that matters instead. We’ll probably spend billions … | Continue reading
The race to the bottom has been won. Anything cheaper than what’s on offer is a waste of the customer’s money, because it won’t get the job done. Once we’ve cut every corner, all that’s left is the brutality of less. One slogan is: You’ll pay less than you should have, and waste … | Continue reading
Most things that consumers acquire are bought, not sold. We decide we’re interested in something and we go shopping to get it. Potato chips, wedding venues and cars are all purchased by people who set out to get them. Selling is a special sort of marketing. It’s interactive, gene … | Continue reading
We’re not in races very often. Usually, what we’re doing is more like a walkathon, or perhaps, a hike. And yet, we’ve been pushed to believe that the only performance that matters is a scarcity-based victory. They close the parkway near my house on Sundays. As people pedal along, … | Continue reading
They’re toxic, wasteful and a tempting trap. It’s one of the most important topics in my new book. (And here’s a new podcast on it). We need proxies. You’re not allowed to read the book before you buy it or taste the ketchup before you leave the store. We rely on labels and cultu … | Continue reading